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Текст:
Hirify AI/Оригинал
TL;DR
Digital Marketing & Content Manager (Industrial Engineering): Managing digital content, websites, social media and internal communications for an industrial engineering business with an accent on SEO, audience engagement and performance analytics. Focus on creating technical stories, optimizing content for search and AI platforms, and coordinating communications across multiple business units.
Location: Birmingham, United Kingdom; hybrid working with a minimum of 3 days in the office.
Company
Actemium UK is part of the global VINCI Energies network and provides electrical, automation, process and mechanical engineering solutions.
What you will do
Create, manage and optimize website content, including news articles, case studies, careers content and employee stories.
Improve website performance through SEO and optimization for emerging AI search platforms; monitor analytics, user behavior and engagement metrics.
Plan and deliver social media content, especially for LinkedIn, and coordinate monthly content plans.
Work with operational teams and business leaders to promote projects, expertise, success stories and company milestones.
Produce newsletters and internal communications, gather stakeholder content and improve engagement.
Ensure digital activity follows Actemium and VINCI Energies brand standards.
Requirements
Strong copywriting, editing and content creation skills.
Experience managing website content and CMS platforms.
Experience planning and delivering social media campaigns.
Understanding of SEO, content optimization and digital best practices.
Confidence analyzing data and reporting on campaign performance.
Excellent communication, stakeholder management and organizational skills, with the ability to manage multiple projects.
Experience using Canva or similar content creation tools.
Nice to have
Experience using WordPress.
Knowledge of SEO platforms such as SEMrush.
Exposure to LinkedIn advertising and paid social campaigns.
Experience in a B2B, engineering, manufacturing or technical environment.
Culture & Benefits
Hybrid and flexible working arrangements with a minimum of 3 office days per week.
25 days of annual leave plus bank holidays.
Company pension scheme, employee assistance programme, benefits and discounts.
Ongoing learning and development opportunities.
Exposure to varied industries, technologies and projects, with career opportunities across Actemium and the wider VINCI Energies network.
Supportive, collaborative and inclusive working environment.
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