Marketing Manager

Location: Brussels, Belgium

Company

hirify.global is an international organization operating across business service lines and supporting EU-focused commercial and strategic objectives through an integrated management system.

What you will do

• Define and implement the overall marketing strategy and annual marketing plan.
• Translate organizational and commercial priorities into targeted campaigns, communications and measurable marketing initiatives.
• Own brand positioning, messaging, tone of voice and visual identity across channels and audiences.
• Partner with service lines, business development and management to support visibility, lead generation, client engagement and growth.
• Oversee content and marketing materials, and lead market and competitor analysis.
• Monitor KPIs, campaign effectiveness and budget allocation while managing and developing the Marketing Specialist.

Requirements

• 8+ years of experience in marketing, corporate communications, brand management or a related field.
• Ability to develop marketing strategies and translate them into practical plans, campaigns and measurable activities.
• Strong understanding of the EU institutional landscape and the wider ecosystem in which EU institutions operate.
• Strong understanding of brand positioning, audience segmentation, messaging and multi-channel marketing.
• Excellent written and verbal English communication skills, with the ability to adapt messaging to different audiences and business objectives.
• Ability to analyze marketing data and insights to improve performance.
• Strong organizational and project-management skills, including prioritization and management of multiple initiatives.
• Experience managing marketing budgets, suppliers and external partners.
• Ability to provide direction, feedback and support to marketing team members, with commercial awareness and a proactive, collaborative and pragmatic approach.

Culture & Benefits

• International and collaborative environment with close cooperation across business areas.
• Opportunity to work across content, campaigns, events, brand communication and performance analysis.
• Contribution to applicable ISO 9001, ISO 14001, ISO 27001, ISO 20000-1 and EMAS procedures, continual improvement, documentation, quality, security, service excellence and environmental responsibility.