Senior Director, Brand Strategy- Access Marketing (Healthcare)

Location: Remote (US); flexible remote and hybrid arrangements are also available, with the option to work from anywhere globally for two weeks per year. Travel may be required for 20–30% of the time.

Salary: USD 120,000–190,000 per year

Company

hirify.global brings Advisory, Medical, and Marketing capabilities together to improve access to healthcare and help every patient receive appropriate care.

What you will do

• Direct, develop, and execute comprehensive access marketing strategies for pipeline and inline brands.
• Analyze qualitative and quantitative research, market landscapes, analytics, congresses, and media to identify stakeholder insights, behaviors, trends, and engagement opportunities.
• Develop stakeholder personas, strategy maps, brand plans, positioning, brand identity strategies, creative briefs, messaging strategies, and tactical activations.
• Design and facilitate workshops, training meetings, launch meetings, and other client events while advising clients on emerging access trends.
• Lead strategic planning across multiple brands and integrated accounts, translating insights into actionable project briefs.
• Support new business development, RFPs, access marketing growth, thought leadership, and collaboration with account, medical, creative, and Advisory partners.

Requirements

• Bachelor’s degree required; a graduate degree such as PharmD, PhD, or MPH is preferred.
• 7–10 years of market access strategy or related experience, including 3–5 years in an agency, required.
• Market access agency and/or industry experience required, with advanced knowledge of market access marketing, strategies, trends, research tools, offerings, and solutions.
• Proven success building and launching market access strategies and tactical plans using market research, customer insights, clinical data, and market trends.
• Ability to translate Advisory subject matter expertise into Marketing brand and access strategy and to connect strategy with creative execution.
• Strong interdisciplinary thinking, strategic problem-solving, business leadership, written and verbal communication, public speaking, and presentation skills.
• Ability to use AI platforms to enhance, but not replace, brand strategy.
• Competence with Microsoft Word, Excel, PowerPoint, and software used in client and agency processes.
• Ability to collaborate across stakeholders, work independently under pressure and tight deadlines, interpret data, provide strategic points of view, and maintain strong organizational skills.

Nice to have

• Management experience.
• Graduate degree, including PharmD, PhD, or MPH.

Culture & Benefits

• Permanent full-time employment in a flexible remote and hybrid working environment.
• 401(k) plan with an employer match of up to 4%, immediately vested, plus life, disability, medical, dental, and vision coverage.
• 20 vacation days, one personal well-being day, nine public holidays, gifted year-end holidays, and seasonal early Friday finishes.
• Enhanced maternity, paternity, family leave, and fertility policies, employee assistance counselling, and personalized health support.
• Access to on-demand training, career conversations, professional development, global mobility, and employee network groups.

Hiring process

• Applicants should review the hirify.global candidate privacy notice before applying.
• Reasonable application adjustments are available for candidates with disabilities, long-term health conditions, or neurodivergence.