Principal UX Expert (AI)

Location: Nashville, TN; the role offers a hybrid arrangement with three days per week in the Austin office and remote work for the remainder of the week.

Base salary: $160,000–$180,000 per year plus equity.

Company

hirify.global builds AI-native financial operations software for procure-to-pay workflows, serving finance teams and integrating with more than 70 ERPs.

What you will do

• Run ongoing research with users, buyers, administrators, and decision-makers to identify product resonance, objections, and workflow needs.
• Partner with Product Managers and designers from feature initiation through Product and Design Reviews to validate personas and problems, challenge assumptions, and surface usability risks.
• Build and maintain persona libraries and operationalize them through AI-powered UX evaluation tools, including agents, skills, guardrails, and evaluators.
• Create wireframes and prototypes when hands-on exploration is the most effective way to test or communicate a solution.
• Shape product and UX copy and messaging with Product Marketing based on persona and business-context understanding.
• Support Product-Led Growth and Product-Led Sales experiments by identifying appropriate flows for features, upsell opportunities, decision-makers, and business contexts.

Requirements

• 10+ years of experience in UX, product design, service design, user research, or product strategy, including turning customer insight into shipped products.
• Strong user-research practice using customer calls, recorded onboardings and demos, and behavioral analytics such as FullStory, with the ability to produce actionable insights.
• Senior in-house UX experience at a high-craft B2B SaaS product or experience at a top-tier design or product consultancy, with accountability through implementation, launch, and iteration.
• Deep understanding of finance personas and workflows, including accounts payable, procurement, controllership, ERP, or fintech.
• Ability to apply persona and business-context knowledge to product copy, UX copy, and messaging.
• Experience with growth experimentation and understanding of growth levers across Product-Led Growth and Product-Led Sales.
• Strong systems thinking and product judgment, including the ability to challenge teams constructively and work hands-on with wireframes and prototypes.
• Ability to collaborate across Product, Design, Sales, Customer Success, and Product Marketing, including across US and Israel time zones.
• Hands-on experience structuring research into reusable persona libraries, evaluation criteria, and AI workflows, including configuring agents, skills, guardrails, and evaluators for research, prototyping, and product-quality assessment.

Culture & Benefits

• Hybrid work with three days per week in the Austin office and remote work for the rest of the week.
• Medical, dental, and vision insurance.
• 401(k) with employer match.
• Access to AI tools including ChatGPT Enterprise.
• Career and personal development opportunities, equity, and a performance-oriented environment.