Electronics Product Marketing Manager

Location: On-site at least four days per week at the hirify.global Center in Maplewood, Minnesota, United States; up to 20% travel may be required. Relocation may be authorized.

Expected compensation: $164,612–$201,193, including base pay plus variable incentive pay if eligible.

Company

hirify.global develops products and technologies across global markets, including electronics materials and industrial applications.

What you will do

• Develop product and portfolio marketing plans for Consumer Electronics, Semiconductor and Data Center applications.
• Create positioning, value propositions, messaging, claims inputs, application guidance and product content with technical and portfolio owners.
• Coordinate NPI launch packages covering target applications, audiences, approved claims, technical proof, digital assets, demonstrations and sales guidance.
• Improve product discovery and content health across websites, the Digital Materials Hub, Askhirify.global, sales tools and approved repositories.
• Develop product toolkits, data sheets, selection guides, FAQs, comparison tools, presentations and customer-outreach materials.
• Coordinate content approvals and updates with marketing, digital, brand, legal, regulatory, agency, field and channel partners; track milestones, asset completion, content utilization, launch readiness and marketing performance.

Requirements

• Bachelor’s degree or higher in Marketing, Business, Communications or Engineering, completed and verified before starting.
• At least three years of combined experience in product marketing, B2B marketing, content development, campaign support, sales enablement or project management in a private, public, government or military environment.
• Must be legally authorized to work in the United States without sponsorship for employment visa status.

Nice to have

• Experience in consumer electronics, electronics materials, adhesives, films, components, industrial technology or an adjacent technical market.
• Experience coordinating multiple projects, stakeholders and deadlines, supporting product launches or NPI commercialization, and developing customer-facing or sales-enablement content.
• Ability to interpret technical information and create clear, accurate, audience-relevant messaging.
• Familiarity with product content lifecycle management, digital asset management, claims and approval workflows, accessibility considerations, marketing metrics, launch-readiness reporting and budget tracking.
• Strong writing, editing, presentation, organization and attention-to-detail skills.
• Experience with digital content, websites, campaign assets, webinars, events or partner enablement.
• Proficiency in Microsoft Office; familiarity with CRM, content-management, digital-asset or marketing-automation platforms.

Culture & Benefits

• Full-time employment with compensation including base pay and variable incentive pay if eligible.
• Benefits may include medical, dental and vision coverage, health savings and flexible spending accounts, disability and life insurance, paid absences and retirement benefits.
• Employees must follow corporate policies, procedures, security standards and Environmental Health and Safety requirements.
• US-based full-time employees must sign an employee agreement covering confidential information, trade secrets, conflicts of interest and invention assignment; additional obligations may apply to Job Grade 7 or equivalent and above.

Hiring process

• Provide education and work history either by uploading a resume or entering the information directly in the application.
• Review and accept the applicable terms of use and privacy policy before submitting the application.