Growth Manager, Paid Social (Fintech)

Location: Hybrid in New York, with on-site work required at least three days per week

Salary: $140,000–$160,000 base salary per year, plus equity and benefits

Company

hirify.global is a fintech company helping everyday Americans invest and build wealth through financial education, advice, and investment products.

What you will do

• Own strategy and execution for paid social and mobile ad networks, including Meta, TikTok, and AppLovin.
• Manage budgets, pacing, bidding, audiences, account structure, CAC, payback, and scalable new-customer acquisition.
• Build and execute media and landing-page testing roadmaps; define success metrics and make ship, kill, or scale decisions.
• Analyze channel and funnel performance, develop hypotheses, and report insights to acquisition and marketing teams.
• Partner with Creative, Data, Product, Brand, and Martech on message match, attribution, incrementality, and measurement.
• Identify and implement AI-enabled tools and workflows for reporting, optimization, experiment tracking, and media operations.

Requirements

• 4–6 years of hands-on experience buying and optimizing paid social, such as Meta and/or TikTok, with performance-metric results.
• Deep knowledge of mobile measurement partners, including AppsFlyer.
• Experience building and executing testing roadmaps across media and landing pages.
• Strong analytical skills, including performance data analysis, experiment design, and translating insights into action.
• Bias for speed and ownership, with strong communication and cross-functional collaboration skills.

Nice to have

• Experience with mobile ad networks or user-acquisition platforms, such as AppLovin, or strong adjacent mobile performance experience.
• Experience owning landing-page or CRO testing for acquisition funnels.
• Familiarity with fintech, consumer finance, or another regulated industry.
• Experience with incrementality testing, attribution, media-mix measurement, or additional performance channels.
• Curiosity about AI tools that streamline and improve processes.

Culture & Benefits

• Hybrid NYC work environment with work-from-home flexibility.
• Comprehensive total rewards package including salary, equity, healthcare, and wellness benefits.
• Flexible PTO, paid parental leave, home-office equipment stipends, and home-internet subsidy.
• Complimentary hirify.global+ account subscription and access to One Medical, Gympass, and Maven Health.
• Commitment to diversity, equity, inclusion, and reasonable application accommodations.