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9 дней назад

Senior User Acquisition Manager (Mobile Gaming)

Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Poland
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior User Acquisition Manager (Mobile Gaming): Owning user acquisition for a casual Match-3 mobile game with an accent on performance marketing, creative strategy, App Store Optimization, and internalizing marketing capabilities. Focus on scaling paid channels, managing multi-million-dollar budgets, coaching the CRM function, and achieving ROAS and payback targets.

Location: Poland

Company

hirify.global is an interactive entertainment company developing free-to-play online social games, including Monopoly Match, Chumba Casino, Global Poker, and LuckyLand Casino.

What you will do

  • Own paid user acquisition strategy across channels, including spend allocation, scaling decisions, ROAS, and payback targets.
  • Lead creative strategy and App Store Optimization while directing external partners and building internal marketing capability.
  • Lead, coach, and support the CRM Manager by setting KPIs and translating marketing strategy into operational plans.
  • Align brand, organic, lifecycle marketing, and product initiatives to deliver a unified player experience.

Requirements

  • Deep user acquisition experience in casual mobile gaming, specifically the casual Match-3 genre.
  • 7+ years of experience managing multi-million-dollar performance marketing budgets, programmatic advertising, and scaled user acquisition channels.
  • Strong experience leading creative strategy and App Store Optimization.
  • Hands-on leadership experience, including coaching team members and driving performance against business targets.
  • Strong strategic capability to design long-term growth roadmaps and transition execution functions effectively.

Culture & Benefits

  • Inclusive and diverse work environment centered on winning together, doing what is right, and putting players first.
  • Flexible working approach supporting personal-life and career balance.
  • Learning and career advancement opportunities.
  • Competitive compensation, perks, and benefits.
  • In-person and online events, social gatherings, and team celebrations.

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