analyticsproject managementmarket researchdigital advertisingproduct marketingstakeholder managementproduct strategygo to market strategyfreelance
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Текст:
Hirify AI/Оригинал
TL;DR
Product Marketing Manager V (Digital Advertising): Developing digital advertising, creator marketing, and business solutions with an accent on product strategy, market research, go-to-market execution, and advertiser testing. Focus on shaping product roadmaps, translating analytical insights into strategic recommendations, and independently managing complex cross-functional initiatives.
Location: Remote within the United States
Company
Linda Werner & Associates supports digital advertising, creator marketing, and business solutions connecting businesses, advertisers, creators, and consumers across a global digital platform.
What you will do
Conduct market, customer, competitive, and advertiser research to identify opportunities and influence product strategy and roadmap priorities.
Develop and execute go-to-market strategies, including product positioning, messaging, launch readiness, and stakeholder communications.
Coordinate advertiser research and product testing, recruit participants, and evaluate performance to generate actionable insights.
Partner with Product Management, Sales, and business teams to align product development with market needs and business objectives.
Build analytical frameworks, assess business challenges and opportunities, and present strategic recommendations to stakeholders and leadership.
8+ years of professional experience in product marketing, management consulting, business strategy and operations, digital marketing, advertising, analytics, or another analytical discipline.
Experience contributing to product strategy, setting strategic direction, and executing go-to-market plans.
Strong project management skills and the ability to independently drive initiatives from planning through execution.
Experience conducting market research, evaluating business opportunities, and translating insights into strategic recommendations.
Strong analytical and problem-solving skills, including developing structured frameworks for complex challenges.
Ability to collaborate with and influence cross-functional partners and senior stakeholders.
Excellent written and verbal communication skills, including simplifying complex concepts.
Ability to work effectively in a dynamic environment with shifting priorities and ambiguity.
English required.
Nice to have
Experience in digital advertising, advertising technology, or performance marketing.
Knowledge of creator marketing, social media advertising, and digital commerce.
Experience supporting advertising products, digital platforms, or emerging marketing technologies.
Background in management consulting, business strategy, or strategic operations.
Experience conducting advertiser research, coordinating product testing, or developing product positioning and messaging.
Culture & Benefits
Seven-month contract position with an expected schedule of 40 hours per week.
Monday to Friday schedule with an eight-hour shift.
Dental, health, vision, life insurance, health savings account, retirement plan, and paid time off.
Hiring process
Applicants must answer whether they currently require or may in the future require sponsorship to work in the United States.
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