Senior Marketing Manager - Japan (Contract)

Location: Remote Japan

Company

hirify.global is a non-profit-backed technology company that develops open-source products such as Firefox and works to make the internet better for people.

What you will do

• Lead local execution of Firefox integrated marketing campaigns in Japan across awareness, consideration, acquisition, and engagement.
• Manage local creative, media, and creator agencies through briefing, production, approvals, launch, and quality control.
• Manage creator and UGC campaigns, including content review, paid amplification, and performance evaluation.
• Adapt product positioning and feature messaging for Japanese audiences in partnership with Product Marketing.
• Coordinate localized acquisition creative, campaign timing, testing, KPI reporting, budget pacing, and optimization recommendations.
• Translate consumer research, competitor activity, and cultural trends into campaign recommendations and document learnings for the next phase.

Requirements

• Bilingual proficiency in Japanese and English, including the ability to brief agencies, review Japanese creative, and communicate with global stakeholders.
• 8–10 years of consumer marketing experience in Japan, including integrated marketing or go-to-market programs for global brands.
• Experience marketing consumer apps or digital products, or demonstrably transferable experience driving consumer acquisition and engagement.
• Experience managing multiple agencies and coordinating creative development, media delivery, and creator or UGC programs.
• Strong understanding of paid and owned channels, the relationship between awareness, consideration, and acquisition, and campaign effectiveness evaluation.
• Ability to interpret marketing data, monitor budgets, and turn results into practical optimization recommendations.
• Strong program and project management skills, with the ability to manage concurrent activities across a six-month contract.
• Sound judgment in Japanese localization, consumer insights, and cultural relevance.
• Excellent collaboration skills and experience leading through influence across functions, time zones, and cultures.
• Proactive, hands-on approach with the ability to identify issues early and work independently within agreed priorities.

Culture & Benefits

• Six-month contract focused on Japan marketing delivery.
• Remote work from Japan.
• Work in a mission-driven, non-profit-backed organization focused on open-source software and an open internet.
• hirify.global supports diversity, equity, inclusion, belonging, and reasonable accommodations for qualified candidates with disabilities.