Head of Product Marketing

Location: New York; on-site

Base salary: $300,000–$375,000 per year, plus equity and benefits.

Company

Polymarket is a prediction market platform where users trade on outcomes across politics, economics, sports, culture, and current affairs through a peer-to-peer marketplace.

What you will do

• Own the product marketing strategy and function, including positioning, messaging, audience strategy, and go-to-market planning.
• Partner with Product and Growth leadership to use customer insights, competitive intelligence, and market trends to shape product strategy.
• Develop positioning and messaging for products, features, market verticals, and company initiatives.
• Lead go-to-market strategy for major product launches from audience and narrative definition through execution and post-launch analysis.
• Build launch frameworks, measurement systems, and feedback loops covering adoption, engagement, trading activity, and revenue.
• Build and manage the Product Marketing team as the function grows.

Requirements

• 8+ years of experience in product marketing, ideally at a high-growth consumer technology company.
• Experience owning product marketing strategy and major B2C go-to-market launches from positioning through execution and measurement.
• Ability to translate complex products or concepts into simple, compelling positioning and messaging.
• Strong strategic thinking with the ability to connect customer insights, product strategy, and business objectives.
• Ability to influence Product, Growth, Brand, and Communications teams without direct authority.
• Deep understanding of customer research, competitive intelligence, segmentation, positioning, and go-to-market strategy.
• Excellent written and verbal communication skills, from concise product messaging to comprehensive go-to-market strategies.
• Comfort working in a fast-moving environment where priorities can change quickly and launches may be driven by breaking news or live events.
• Strong analytical and operational skills, including moving between high-level strategy and hands-on execution.

Nice to have

• Genuine interest in news, sports, politics, or financial markets.
• Experience with event-driven products or marketing tied to live sports, elections, breaking news, or other real-time events.
• Experience building or managing a Product Marketing team.

Culture & Benefits

• Competitive salary, equity, and full health, vision, and dental coverage.
• Unlimited paid time off.
• 401(k) match.
• New MacBook Pro, display, and accessories.
• Fast-moving, high-ownership environment working across Product, Marketing, Growth, Brand, and Communications.