Associate Director, Commerce, MENA (E-Commerce)

Location: Dubai, United Arab Emirates; hybrid approach with teams in the office around four days a week.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized marketing at scale.

What you will do

• Develop tailored commerce strategies for clients across MENA based on business objectives, readiness, and commerce maturity.
• Plan, activate, and optimize retail media campaigns and ensure operational resource planning across departments.
• Oversee client commerce teams, day-to-day deliverables, and planning execution.
• Provide quantified digital commerce solutions, educate clients on market trends, and identify new commerce opportunities.
• Track and optimize client KPIs, support client satisfaction and retention, and contribute to new business pitches and product development.
• Collaborate across Data & Tech, Programmatic, Performance, Content, and SEO practices while upskilling team capabilities.

Requirements

• 7–8 years of experience within the digital or e-commerce media space is preferred.
• Strong knowledge of Amazon and e-retail merchandising and media capabilities in the Middle East.
• Thorough understanding of digital, mobile, social media, digital content partnerships, e-commerce, and video media.
• Proficiency in reporting and analytics, with strong analytical and strategic thinking and the ability to interpret data quickly.
• Operational skills and an entrepreneurial approach for taking self-directed projects and ideas through execution.
• Comfort working with budgets and numbers.
• Excellent verbal and written communication skills.
• Strong organization, multitasking, attention to detail, prioritization, urgency, creativity, assertiveness, and teamwork.
• Ability to prioritize multiple demands from retailers, clients, and the agency.

Nice to have

• FMCG, retail, e-commerce or shopper marketing, and direct response experience.

Culture & Benefits

• Values include collective leadership, transformational creativity, trust, growth, development, and an open environment.
• Access to global hirify.global and WPP networks, employee resource groups, learning opportunities, and in-office events.
• Benefits include medical, group retirement, vision, and dental insurance, significant paid time off, partner discounts, and mental health awareness days.
• hirify.global is an equal opportunity employer committed to a respectful and inclusive workplace.
• Hybrid working is expected, with teams generally in the office around four days per week; accommodations or flexibility can be discussed during the interview process.