Regional Marketing Manager - West (Airline Marketing)

Location: Abu Dhabi, United Arab Emirates; up to 20% travel to assigned markets.

Company

hirify.global is the UAE’s national airline, connecting people across continents from its Abu Dhabi hub and expanding its network through its Journey 2030 ambition.

What you will do

• Execute integrated full-funnel campaigns across assigned markets from awareness through conversion.
• Coordinate paid, owned, and earned activity across digital, social, sponsorships, OOH, partnerships, and CRM.
• Manage campaign timelines, creative assets, approvals, deployment, and local brand relevance.
• Coordinate with Revenue & Commercial teams and act as the day-to-day marketing contact for assigned markets.
• Support tactical offers, seasonal campaigns, new route launches, and agency partner delivery.
• Track reach, engagement, traffic, bookings, and CPA; support reporting and post-campaign optimization.

Requirements

• 5 years of marketing experience in a consumer-facing business, ideally in airlines or retail.
• Bachelor’s degree.
• Solid experience executing multi-channel marketing campaigns.
• Strong organization, delivery focus, attention to detail, and ability to manage multiple workstreams in a fast-paced environment.
• Experience working with agencies and multiple internal stakeholders.
• Commercial curiosity and interest in understanding performance drivers.
• Willingness to travel and engage with markets on the ground.

Culture & Benefits

• Full-time position within the Revenue & Commercial Division.
• Premium global airline environment with exposure to brand and performance marketing.
• Requires coordination across markets and up to 20% travel to build local knowledge and relationships.

Hiring process

• Applications close on 12 November 2026.
• hirify.global states that interviews take place face-to-face or via video or telephone before any formal offer and that candidates are never asked for payment or bank details during recruitment.