Website Marketing Manager (AI)

Location: United States

Base compensation: $100,000–$125,000 USD annually

Company

hirify.global provides practice-management software and tools for health and wellness clinicians, serving more than 250,000 providers.

What you will do

• Own the AI-powered chatbot experience, including conversation quality, configuration, testing, proactive messaging, page-specific behavior, and conversion optimization.
• Develop and optimize go-to-market campaigns for feature launches, add-ons, seasonal campaigns, and awareness moments.
• Manage the website changelog, in-product “What’s New” experience, feature promotions, add-on promotion, and launch-related page updates.
• Build responsive web pages in Builder.io using reusable design-system components and AI-assisted tools; define requirements and coordinate larger builds with Engineering.
• Lead Web Marketing operations, including sprint planning, Notion project boards, campaign roadmaps, stakeholder coordination, and workflow automation.
• Analyze Google Analytics and Mixpanel data to guide testing priorities and optimize owned channels.

Requirements

• 4+ years of experience in website management, digital marketing, or growth marketing, ideally including campaign or lifecycle-stage ownership.
• Experience owning projects end-to-end across strategy, execution, and optimization.
• Hands-on experience with AI tools, LLMs, automations or workflows, and AI-assisted build or chat platforms.
• Experience with Notion or comparable project and process platforms.
• Experience with CMS platforms such as Builder.io, Contentful, Webflow, or similar.
• Strong understanding of web analytics, including Google Analytics and Mixpanel, and A/B testing methodology.
• Ability to translate marketing or product goals into detailed technical web requirements.
• General understanding of HTML, CSS, JavaScript, and SEO fundamentals.
• Strong cross-functional collaboration and communication skills, with experience working with Paid Media, Product, and Engineering stakeholders; proactive and comfortable owning KPIs.

Culture & Benefits

• Medical, dental, vision, life, and disability insurance.
• 401(k) plan with company match.
• Flexible Time Off, wellbeing days, paid holidays, and summer Fridays.
• Mental health resources, paid parental leave, and Backup Care.
• Tuition reimbursement and Employee Resource Groups.
• Annual bonus or commission may be available; some roles may also qualify for overtime pay.