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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Senior Marketing Executive (Events): Developing and executing multi-channel marketing campaigns to promote trade shows and engage target audiences with an accent on campaign metrics, content strategy, and customer journeys. Focus on optimizing channel conversion and attribution, personalizing marketing content, and delivering initiatives on time and within budget.
Location: Sunway VISIO Tower Office, Kuala Lumpur, Malaysia
Company
hirify.global Markets, a division of hirify.global, creates global platforms for industries through large-scale branded and transaction-oriented events, online business platforms, data, and digital content.
What you will do
Produce marketing materials to promote trade shows.
Develop and execute comprehensive organic and paid multi-channel, cross-device marketing campaigns.
Translate marketing strategies into acquisition, engagement, retention, brand awareness, and innovation targets.
Implement content strategies with marketing and creative teams, defining customer experiences, target journeys, channel goals, and optimization plans.
Manage timelines, budgets, campaign platforms, conversion tracking, and channel attribution.
Use audience insights to personalize content and work independently with minimal supervision.
Requirements
Degree in Business, Communications, or Marketing, or equivalent relevant practical experience.
3–4 years of experience leading or executing marketing campaigns, including organic and paid campaigns for projects, events, or products.
Excellent English proficiency.
Excellent verbal and written communication skills, including strong presentation skills.
Knowledge of digital marketing across web channels, social media, web analytics, email marketing systems, and database management systems.
Creative mindset for design and content creation.
Ability to multitask, prioritize effectively, and deliver flawless work.
Self-motivated, adaptable, eager to develop skills and knowledge, and effective as a team player.
Culture & Benefits
Welcoming culture with in-person and online social events, diversity and inclusion networks, and global collaboration.
Up to four paid volunteer days per year with charity match funding.
Training, mentoring, LinkedIn Learning courses, and support for internal career moves.
Annual leave, birthday leave, and the opportunity to work from almost anywhere for up to four weeks per year.
Flexible personal benefits, company-funded private medical cover, wellbeing support, and recognition programs.
Inclusive workplace with reasonable adjustments available during hiring or employment.
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