Email Marketing Operations Specialist

Location: Hybrid role based at the Menara Skymind Penang office, with in-person work three days a week or more and flexibility to work from home or remotely at other times.

Company

Informa TechTarget is a Nasdaq-traded B2B technology information and digital services company that connects technology buyers and sellers through targeted websites, audience data, advertising, content, intent, and demand-generation services.

What you will do

• Build, schedule, deploy, and quality-assure marketing email campaigns across multiple shows and platforms.
• Maintain email calendars and coordinate send schedules with Marketing Managers.
• Deliver regular reporting and insights on email performance and audience engagement.
• Lead data-driven experiments, A/B tests, and performance analyses to improve campaign effectiveness.
• Track campaign milestones, deadlines, and marketing deliverables across multiple teams and projects.
• Support daily marketing operations, promotional material preparation, data preparation, and ad hoc marketing tasks.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 3–5 years of B2B marketing experience.
• Hands-on expertise with Marketo and Salesforce.
• Exceptional project management skills and the ability to manage multiple initiatives simultaneously.
• Proficiency in marketing and analytics tools, particularly Salesforce and Marketo.
• Excellent communication and collaboration skills, including the ability to influence stakeholders across teams.
• Strong attention to detail and commitment to quality assurance.

Culture & Benefits

• International environment with collaboration across teams around the world and a commitment to sustainability, diversity, wellbeing, and ethical working practices.
• Annual leave, a birthday leave day, and the opportunity to work from almost anywhere for up to four weeks per year.
• Private medical cover, flexible personal benefits, wellbeing support, and employee assistance.
• Up to four volunteer days per year with charity match funding, plus social and diversity events.
• Training, mentoring, LinkedIn Learning access, and support for internal career moves.
• ShareMatch matching shares, recognition programmes, and awards.