Senior/Principal Product Designer, Public Transit Operations (Multiple Roles)

Location: New York City, United States

Salary: $175,000–$230,000 annually, excluding equity or variable pay where applicable.

Company

hirify.global develops smart public transportation technology, including an operations platform for on-demand, paratransit, school bus, and fixed-line services.

What you will do

• Lead the redesign of dispatch and booking platforms across multiple public transit services.
• Create insights-first workflows for eligibility managers, call center agents, dispatchers, agency leaders, riders, caregivers, and students.
• Design accessible experiences around rider eligibility, special conditions, and disability aids.
• Drive AI-enabled design workflows from research synthesis and concept exploration through rapid prototypes and production-ready code.
• Work directly with transit agencies and engineers, run research and usability testing, and use data to guide design decisions.
• Own concept-to-launch execution, evolve the design system, and partner with product, analytics, and engineering.

Requirements

• 7+ years of digital product design experience, with a portfolio demonstrating concept-to-launch leadership on complex products.
• Systems-thinking approach and experience designing dense, data-rich, high-stakes workflows.
• Clear perspective on how AI changes the design process and curiosity to continue exploring it.
• Strong Figma and prototyping skills; comfort prototyping beyond Figma and moving work toward production code, or strong motivation to learn.
• High standards for craft, clear communication, and the ability to explain design decisions.
• Ownership, independence, and pragmatism regarding timelines, scope, and technical constraints.
• Empathy for public transit riders and genuine interest in equitable mobility.
• Degree in Design, HCI, or a related field, or equivalent practical experience.

Nice to have

• Motion and interaction design experience.

Culture & Benefits

• Work alongside agencies, engineers, product, analytics, and design colleagues throughout the project lifecycle.
• Comprehensive health coverage with low-cost dental and vision plans.
• 401(k) with a company match and vesting.
• Fully paid parental leave with extended leave options for new parents.
• Mental health support, pet insurance, wellness benefits, and 20 days of paid time off annually.