Senior Manager, Paid Media (Ecommerce)

Location: Hybrid role based in Ogden, Utah, United States; occasional travel for meetings and occasional evening or weekend work during peak commercial periods.

Company

hirify.global is a mountain sports brand within Amer Sports, producing footwear, apparel, skis, bindings, and equipment for outdoor and winter sports.

What you will do

• Lead North America's integrated performance and digital brand media strategy across e-commerce and retail campaigns.
• Own 8-figure media budgets, revenue and traffic forecasting, scenario planning, and investment allocation across channels, funnel stages, and categories.
• Oversee paid search, paid social, video, programmatic, and emerging platforms, including full-funnel strategies and structured experimentation.
• Establish performance guardrails and advance measurement through incrementality testing, attribution, and omnichannel impact analysis.
• Partner with E-commerce, Brand, Finance, Retail, Analytics, and global marketing teams on commercial priorities, launches, creative strategies, and geographic expansion.
• Lead and develop internal media specialists, direct external agencies, and communicate recommendations, risks, and opportunities to senior stakeholders.

Requirements

• Bachelor's degree and 9+ years of experience in paid media, performance marketing, or digital media strategy.
• Strong working knowledge of Google Ads, Meta, and major digital media platforms across performance and brand-building objectives.
• Demonstrated experience managing significant media budgets.
• Strong analytical, data interpretation, decision-making, organization, project management, and communication skills.
• Ability to identify gaps and opportunities independently, prioritize with little supervision, work under pressure, and meet multiple deadlines.
• Ability to work in a complex, fast-paced organization requiring quick decisions and clear briefs.
• Availability for occasional evening and weekend work during peak commercial periods such as Black Friday.
• Ability to perform the physical requirements of the role, including occasional lifting of up to 30 pounds, with or without accommodations.

Nice to have

• Prior e-commerce experience.
• Experience with first-party data activation, audience strategies, automation, AI-driven platform capabilities, or product feed optimization.

Culture & Benefits

• Hybrid work schedule.
• Generous paid time off, 15 paid annual holidays, and 3 floating holidays.
• Half-day Fridays for five months of the year.
• Employee discounts on hirify.global and sister brands including Arc’teryx, Armada, Atomic, and Wilson.
• Healthy Lifestyle Benefit and opportunities to engage with the community and industry partners.

Hiring process

• Apply through the provided hirify.global application link.