Senior Associate, Programmatic

Location: New York, New York; hybrid work arrangement

Salary: $66,300.00–$85,000.00 per year

Company

hirify.global provides media planning and buying services, with a focus on programmatic media, technology, automation, and artificial intelligence for client campaigns.

What you will do

• Develop tactical programmatic media plans using reporting, analytical insights, audience approaches, measurement strategies, and optimization plans.
• Translate overarching media strategies and channel roles into detailed programmatic campaign plans.
• Collaborate with Associates on in-platform campaign setup, tracking, tagging, bidding, and optimization across multiple clients and workstreams.
• Support campaign optimization and negotiate with publishers and platforms to improve partner value and campaign performance.
• Maintain intrateam alignment, identify testing and learning opportunities, and communicate campaign insights.
• Build programmatic subject-matter expertise and train or onboard Associates, Assistants, and Interns.

Requirements

• At least 2 years of in-platform programmatic experience.
• Proven ability to develop, implement, and improve business processes.
• Proven ability to work effectively in highly collaborative environments, with self-direction and advanced business maturity.
• Advanced user experience with at least two DSPs, including The Trade Desk, DV360, Walmart Connect, Amazon, or Yahoo.
• Strong knowledge of statistical concepts relevant to optimization and scientific testing in live campaign environments.
• Demonstrated success in partner negotiations, mapping analytical insights to plan development, defining measurement approaches, and creating optimization plans.
• Advanced Microsoft Excel skills.
• Ability to work across multiple workstreams and clients in parallel.

Nice to have

• Experience mentoring junior employees.
• Ability to influence strategic decisions.

Culture & Benefits

• Collaborative environment with opportunities to work closely with Associates, Assistants, and Interns.
• Health, life, and disability insurance.
• Retirement savings plans, company-paid holidays, and unlimited paid time off.
• Mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance, and fitness reimbursement.
• Equal employment opportunity workplace.