Manager, Influencer, MENA - UAE

Location: Dubai, United Arab Emirates; hybrid work with teams in the office around four days a week.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized marketing at scale.

What you will do

• Translate client briefs into influencer campaign strategies, creator territories, content formats, channel recommendations, and execution plans.
• Develop creator shortlists across nano, micro, macro, celebrity, expert, community, and niche talent categories.
• Lead campaigns end to end, including selection, negotiation, briefing, contracting support, content review, approvals, publishing, reporting, and optimization.
• Manage budgets, creator fees, committed spend, payment requirements, and finance reconciliation.
• Advise on creator usage, whitelisting, partnership ads, content rights, paid amplification, platform best practices, and performance optimization.
• Manage client communication, mentor Executives, maintain creator and partner relationships, improve processes, and collaborate with media, strategy, creative, social, commerce, and client service teams.

Requirements

• 4–6 years of experience in influencer marketing, creator partnerships, social media, PR, talent management, or integrated communications.
• Proven experience managing multi-creator campaigns across platforms and markets.
• Experience managing budgets, negotiations, client communication, and junior team members.

Nice to have

• Bachelor’s degree in marketing, communications, media, public relations, or a related field.

Culture & Benefits

• Hybrid working model with regular in-office collaboration and events.
• Access to global hirify.global and WPP networks for learning, career development, and networking.
• Employee resource groups and events celebrating team achievements, thought leadership, holidays, and milestones.
• Competitive medical, group retirement, vision, and dental insurance, significant paid time off, partner discounts, and mental health awareness days.
• Respectful, inclusive workplace focused on creativity, collaboration, growth, and equal opportunity.