Manager, Analytics Insights (Marketing Analytics)

Location: New York, New York; hybrid work arrangement.

Salary: $105,000–$120,000 per year, plus discretionary bonus and benefits.

Company

hirify.global is a marketing and advertising firm providing marketing measurement, analytics, and business solutions for major brands.

What you will do

• Lead and mentor Junior Analysts, Analysts, and Senior Analysts on the Analytics team.
• Define learning objectives, measurement plans, and appropriate metrics for client and marketing questions.
• Oversee measurement setup, data processing, data cleaning, and data transformation.
• Apply data science and statistical methods in marketing contexts, including logistic regression.
• Create dashboards, tell compelling data stories, and communicate findings to different audiences.
• Partner with internal teams, external partners, and clients to improve marketing measurement and analytics services.

Requirements

• Analytical mindset with the ability to communicate findings clearly.
• Independent working style with strong time-management, organization, delegation, and follow-through skills.
• Collaborative, team-oriented management style with the ability to manage up and down.
• Problem-solving ability, foresight, creativity, flexibility, and attention to detail in a fast-paced environment.
• Commitment to leading and coaching team members and supporting Diversity, Equity and Inclusion.
• Experience working in a client-services environment and helping clients succeed.
• Experience working across teams in a matrixed organization.
• Experience with cross-channel media metrics, particularly performance media metrics such as impressions and GRPs.
• Experience creating measurement plans, ensuring measurement setup, cleaning and transforming data, applying statistical methods, distinguishing signal from noise, creating dashboards, and mentoring junior team members.
• Experience or proficiency with relevant analytics tools, including ad servers and verification tools, demand-side platforms, site and app analytics, social listening, data management platforms, research vendors, Microsoft Office, Tableau, KNIME or Alteryx, R and tidyr, RStudio, and SQL.

Nice to have

• Passionately arguing against the use of pie charts.

Culture & Benefits

• Collaborative environment focused on curiosity, risk-taking, continuous learning, and professional growth.
• Health insurance, life and disability insurance, retirement savings plans, company-paid holidays, and unlimited paid time off.
• Mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance, and fitness reimbursement.
• Equal opportunity workplace committed to an inclusive and empowering environment.