Senior Product Manager, Growth (AI)

Location: Remote; ideally available to work PST hours and access the site from the work location

Company

hirify.global is an all-in-one newsletter and creator platform for launching, growing, and monetizing newsletters, serving publishers and independent creators through products including an ad network, podcast, community, website builder, and paid tiers.

What you will do

• Own signup, onboarding, activation, upsells, and trial-to-paid conversion, including trial start rate, activation, and paid conversion metrics.
• Prioritize the growth roadmap and run experiments from hypothesis through readout, balancing impact and engineering effort.
• Improve high-friction funnel moments including mobile onboarding, mobile-to-desktop handoff, trial start, checkout, and first-value moments such as sending a post, importing subscribers, or launching a website.
• Design upsell and trial experiences for automations, custom domains, team collaboration, pricing, packaging, paywalls, and checkout.
• Define agent-first and AI-assisted onboarding through MCP and in-app experiences, and use AI and the design system to prototype experiments.
• Partner with Growth Marketing, Engineering, Design, Data, and product managers across core surfaces on acquisition quality, lifecycle messaging, event tracking, and cross-product activation.

Requirements

• 5+ years of product management experience, including meaningful experience owning growth, activation, onboarding, or monetization in a product-led SaaS business.
• Experience moving conversion metrics, ideally free- or trial-to-paid conversion, through high-velocity experimentation including A/B test scoping, sizing, analysis, and iteration.
• Strong analytical skills, including self-service SQL and experience with product analytics tools such as Metabase, Amplitude, or FullStory.
• Ability to analyze metrics by cohort, channel, and device and distinguish mix shifts from genuine product regressions.
• Daily experience using AI tools such as Claude, Cursor, or similar for prototyping, data analysis, and writing.
• Ability to produce engineer-ready PRDs and near-finished prototypes within an existing design system.
• Good product and design judgment, including knowing which experiments can move directly from prototype to production and which require product design support.
• Experience across the full trial funnel, including onboarding flows, in-product upsells, paywalls, checkout, pricing and packaging, lifecycle messaging, and trial-expiry messaging, with an understanding of mobile and desktop behavior differences.
• Excellent communication, writing, organization, and independent execution skills, with the ability to explain hypotheses, results, and trade-offs to cross-functional stakeholders and leadership.
• Ownership mentality, comfort with rapid iteration, frequent context switching, multiple priorities, complex organizational dynamics, and high expectations for speed and quality.

Nice to have

• Experience in the newsletter, media, creator, publishing, or SaaS industry.

Culture & Benefits

• Fast-growing startup environment with high-impact, high-visibility ownership of a dedicated growth surface.
• Autonomy to take projects from problem framing through shipped experiments and work hands-on with data, prototypes, and AI tools.
• Values include urgency, user focus, direct feedback with positive intent, high standards, and team-first decision-making.
• Competitive salary, stock options, health, dental, and vision insurance.
• 401(k) employer match, unlimited PTO with a mandatory 10-day annual minimum, and an annual in-person team offsite.
• Unlimited book budget and monthly Wellness Days.