Senior Product Manager – Retail Media Data, Measurement & Auction Strategy (m/f/d)

Location: Remote position based in Germany, with occasional on-site collaboration at offices in Berlin or Cologne; up to 20 days per year of work from anywhere in the EU.

Company

hirify.global is a European e-pharmacy developing Retail Media products and services.

What you will do

• Own the product strategy and roadmap for Retail Media auction performance, data, measurement and reporting.
• Define auction requirements and identify opportunities to improve bidding, ranking, relevance and commercial performance.
• Define advertising tracking requirements, event taxonomies and data contracts across campaign management, ad serving, customer interactions, attribution and reporting.
• Ensure advertising data is reliably ingested into the Unified Data Platform for internal reporting, advertiser reporting, measurement and optimisation.
• Develop measurement and reporting capabilities covering campaign effectiveness, incremental sales, reach and return on advertising investment.
• Partner with Data Science, Data Engineering, Analytics, software engineering and commercial stakeholders to drive discovery, prioritisation and delivery.

Requirements

• Approximately 5–7 years of product management experience, ideally in data products, analytics, AdTech, marketing technology or e-commerce.
• End-to-end product ownership experience from discovery and roadmap definition through delivery, adoption and continuous improvement.
• Strong understanding of data products, analytics and measurement, with the ability to translate complex data into meaningful business outcomes.
• Technical fluency for effective collaboration with Data Engineers, Data Scientists, Analysts and software engineers, including the ability to understand and challenge technical requirements.
• Working understanding of SQL, data modelling, reporting or BI tools; hands-on expertise is beneficial but not essential.
• Strong stakeholder management skills and the ability to navigate competing priorities across technical and commercial teams.
• Understanding of advertising performance and commercial measurement, with a focus on delivering measurable value rather than simply shipping features.

Nice to have

• Previous experience as a Data Analyst, Data Scientist or Analytics Engineer.
• Familiarity with digital advertising and auction mechanics.
• Exposure to Retail Media, AdTech or marketing analytics.
• Experience building data products or platforms from 0 to 1.

Culture & Benefits

• Collaborative environment with team-building events and regular celebrations.
• Flexible work location arrangements, including up to 20 days per year anywhere in the EU.
• €100.00 total monthly kindergarten grant for eligible childcare costs.
• Free and anonymous professional mental-health support through nilo.
• Internal and external training and career development support.
• Fully funded Deutschland Ticket and Urban Sports Club membership package.