Associate Strategy Director (Social Connection)

Location: New York, New York; hybrid work indicated by #LI-HYBRID.

Salary: $125,000–$150,000 per year, plus discretionary bonus and benefits.

Company

Blue Hour, backed by hirify.global and headquartered in New York, connects creativity and media to drive business impact.

What you will do

• Develop integrated social strategies connecting audience insights, platform behavior, creator learnings, content positioning, and media approaches.
• Build strategic briefs for creative and talent teams covering audience strategy, creative direction, casting, platform best practices, and content formats.
• Connect owned, earned, influencer, and paid media workstreams across content strategy, production planning, media planning, and amplification.
• Monitor performance, platform changes, cultural signals, audience behavior, algorithm changes, and competitive activity to identify optimization opportunities.
• Translate performance data and platform signals into recommendations for creative iteration, audience refinement, creator adjustments, and media optimization.
• Partner with creative, influencer, media, client, creator, and content teams on reporting, collaboration, and organizational learning.

Requirements

• 5–7 years of experience across planning, influencer strategy, creative strategy, and/or content strategy.
• Deep fluency in social media, creators, content ecosystems, platform behaviors, community dynamics, algorithms, engagement, virality, and how ideas move across platforms and communities.
• Experience shaping integrated strategies connecting social, influencer, creative, and media workstreams to measurable business outcomes.
• Strong strategic communication skills, including presenting integrated strategy with conviction and translating complex insights into clear client recommendations.
• Proven examples of integrated strategy work.
• Experience working across owned, earned, influencer, and paid channels and understanding how they work together.
• Strong command of social platform dynamics, algorithm mechanics, audience behavior, and creator ecosystems across social platforms.
• Experience translating performance data and platform signals into strategic recommendations.
• Ability to facilitate cross-functional collaboration and influence decisions across creative, influencer, media, and client teams.

Culture & Benefits

• Hybrid work environment.
• Equal opportunity workplace committed to inclusive employment practices.
• Health insurance, life and disability insurance, retirement savings plans, company-paid holidays, and unlimited paid time off.
• Mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance, and fitness reimbursement.