Brand Manager, Global New Product Innovation

Location: Hybrid role based in Ewing, NJ, with in-person attendance required on Tuesdays, Wednesdays, and Thursdays; remote work is available on Mondays and Fridays.

Base salary: $110,900–$157,900 per year, plus eligibility for a bonus.

Company

Consumer products organization focused on personal and oral care products, innovation, collaboration, consumer needs, and environmental responsibility.

What you will do

• Develop and execute consumer- and customer-centric marketing strategies to grow market share, net sales, profitability, and long-term brand differentiation.
• Use market research, consumer insights, and market trends to shape innovation strategies aligned with brand missions and visions.
• Identify and develop category extension opportunities for the Personal Care portfolio and translate insights into product and platform strategies.
• Partner with R&D, Consumer Insights, Sales, and other functions to develop product concepts, consumer propositions, and commercialization plans.
• Build business cases covering market potential, strategic fit, financial returns, and operational implications to secure leadership alignment and investment.
• Lead cross-functional development and commercialization from concept through launch, including validation, technical feasibility, financial analysis, forecasting, competitive analysis, Stage Gate leadership, sales materials, retailer sell-in, launch planning, packaging, and art release.

Requirements

• BA/BS degree required.
• 7+ years of experience in Marketing and/or Global New Product Innovation required.
• Experience in innovation, new product development, and/or product commercialization.
• Strong project management experience leading complex, cross-functional innovation initiatives from concept through commercialization.
• Ability to think creatively and strategically while applying a strong business mindset to develop and evaluate ideas and launch strategies.
• Strong strategic and influencing skills, comfort working with senior stakeholders including EVPs, and ability to manage ambiguity.
• Strong understanding of common consumer marketing research tools and techniques.
• Strong storytelling skills for translating consumer insights, product benefits, and business rationale into compelling narratives for customers, consumers, internal stakeholders, and leadership.
• Experience with P&L analysis.

Culture & Benefits

• Open, supportive, collaborative, and informal work culture emphasizing ownership, courage, determination, innovation, and entrepreneurialism.
• Medical, dental, vision, and basic life insurance for eligible employees and dependents.
• Paid vacation, sick time, parental leave, paid holidays, and floating holidays.
• 401(k) retirement plan with company match and profit-sharing.
• Discounted employee stock purchase plan.