Senior User Acquisition Manager (Meta)

Location: Remote from Serbia, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Georgia, Hungary, Kazakhstan, Latvia, Lithuania, Moldova, Montenegro, Poland, Romania, Slovenia, Spain, or Ukraine; applicants must be located within approximately ±4 hours of CET.

Company

hirify.global creates and operates consumer products across the health, education, and entertainment industries.

What you will do

• Manage and scale Meta paid social campaigns end to end, including account structure, bidding, budget allocation, optimization, and scaling.
• Expand acquisition into AppLovin, X, TikTok, Snapchat, and other sources by testing audiences, formats, placements, and campaign types.
• Scale spend across multiple GEOs while maintaining CPA and ROAS targets and making data-driven decisions.
• Run structured creative testing with clear hypotheses and scale/kill rules, and collaborate with the data team on reporting, cohort analysis, and performance deep dives.
• Manage conversion events, event value, purchase optimization, attribution, account health, backups, and policy compliance.
• Prepare strategies, document tests and learnings, monitor competitors and market trends, and use Claude and automation to improve campaign builds, reporting, and optimization.

Requirements

• 3+ years of hands-on paid social campaign management experience, with Meta as the main platform, plus the ability to scale budgets efficiently while maintaining strong ROI.
• Experience managing $500k+ in monthly ad spend with consistent optimization and sustainable growth.
• Experience running and scaling campaigns across multiple countries and regions, including making independent, data-driven scaling decisions.
• Strong command of CPA, ROAS, and cohort analysis; proficiency with tools such as Omni, Tableau, or Mixpanel; and the ability to build custom performance analyses.
• Deep knowledge of Meta account structures, audience targeting, bidding strategies, and creative testing methodologies.
• Experience automating user acquisition workflows with AI, automated rules, or scripts.
• Autonomous and proactive approach, ownership, ability to work in a fast-paced environment, and focus on testing, optimization, and growth.
• Strong motivation to learn, experiment, and scale with a focus on long-term performance.
• Strong English and the ability to present insights, results, and recommendations to stakeholders.

Nice to have

• Experience with TikTok, Snapchat, Pinterest, or AppLovin.

Culture & Benefits

• Remote work within the stated eligible countries and CET time-zone overlap.
• Unlimited paid time off and paid national holidays.
• Company-provided MacBook for employees who need one.
• Flexible independent contractor agreement with autonomy and flexible working arrangements.
• Fast-paced environment focused on ambitious growth, ownership, performance, and professional development.

Hiring process

• Application review typically takes 3 to 5 days, though it may take longer depending on application volume.
• Recruiter screening lasting 40 minutes.
• Technical interview lasting 90 minutes, followed by a 60-minute final interview.