Director, US Oncology Marketing Portfolio Strategy (Customer Engagement)

Location: Hybrid or remote for US and Puerto Rico residents; may be based in Philadelphia, PA or North Wales, PA. Approximately 20% travel, including some weekends. No relocation.

Salary: $190,800–$300,300 annually for the primary North Wales, Pennsylvania location; annual bonus and long-term incentive may apply.

Company

hirify.global is a pharmaceutical company developing and commercializing oncology products and other healthcare solutions.

What you will do

• Lead the development and evolution of customer experience and engagement strategies across oncology websites and digital field sales resources.
• Define near-term and long-term marketing strategies for a complex, multi-brand oncology portfolio across multiple products and indications.
• Lead agile, multifunctional teams and influence stakeholders across US and global business functions.
• Monitor digital analytics and support an omnichannel customer experience approach across oncology products.
• Develop meaningful campaigns and messaging for HCP and HCC customer segments to drive behavior change.
• Support cross-indication and cross-brand teams with lifecycle strategies, prioritization decisions, market trend analysis, and launch execution.

Requirements

• Bachelor’s degree.
• At least 6 years of HCP marketing experience, preferably in oncology.
• At least 3 years developing digital marketing assets, including websites and interactive field sales resources.
• At least 8 years of experience in the pharmaceutical industry.
• Experience leading brand strategy and implementation across multiple indications or brands.
• Strong relationship-building, problem-solving, teamwork, analytical, written, and verbal communication skills.
• Ability to work in a fast-paced, quickly changing environment within a highly matrixed organization.
• Strong understanding of the HCP and HCC oncology marketing landscape, oncology competition, digital customer experience, and current digital technologies and trends.
• Ability to manage priorities, budgets, collaboration, and execution under tight and fluctuating timelines.

Nice to have

• Master’s degree or MBA.
• At least 2 years of direct people management experience.
• At least 2 years of sales experience.
• At least 4 years of oncology marketing experience, ideally focused on digital marketing, portfolio marketing, or brand management.
• Product or indication launch experience, preferably in oncology.
• Experience working in an agile framework model.

Culture & Benefits

• Inclusive environment that values diverse experiences, perspectives, and backgrounds.
• Collaborative culture focused on respectfully challenging ideas and solving problems collectively.
• Medical, dental, vision, and other insurance benefits for employees and families.
• Retirement benefits including a 401(k), paid holidays, vacation, compassionate leave, and sick days.
• Hybrid or remote work arrangement depending on candidate experience.