Global Masterplan & GTM Manager

Location: Hybrid position based in Annecy, France.

Company

hirify.global is a mountain sports brand within Amer Sports, developing sporting goods including footwear, apparel, skis, bindings, and outdoor equipment.

What you will do

• Own and coordinate the seasonal global Masterplan process across regions and key stakeholders.
• Track marketing assets, campaigns, deliverables, budgets, regional requests, and launch objectives to ensure timely, high-quality delivery.
• Lead Go-To-Market and 360 process coordination, including milestone reviews, launch readiness assessments, and decision-making.
• Coordinate Product, Category, Brand Marketing, Commercial, Regional, and 360 teams to align briefs, priorities, dependencies, and timelines.
• Identify and escalate planning, resource, and capacity risks while facilitating collaborative problem-solving.
• Improve planning methodologies, governance, workflows, and the Go-To-Market operating model.

Requirements

• 8 to 10 years of experience in Marketing, Project Management, Go-To-Market, or related functions.
• Strong experience managing complex cross-functional projects in international environments.
• Excellent project management and organizational skills.
• Strong stakeholder management and influencing capabilities.
• Proven ability to operate successfully in matrix and multicultural organizations.
• Strategic mindset combined with strong execution capabilities.
• Excellent communication, facilitation, and presentation skills.
• Strong analytical skills with the ability to synthesize complex information into actionable recommendations.
• Ability to manage ambiguity, drive change, and continuously improve ways of working.
• Advanced proficiency in Microsoft Office.
• Fluent English is required.

Nice to have

• Additional language skills.

Culture & Benefits

• High-visibility role with direct impact on launch readiness and business performance.
• International, collaborative, and cross-functional working environment.
• Transversal leadership role without direct management responsibility.
• Opportunity to influence strategic marketing and Go-To-Market processes.
• Environment focused on continuous improvement.