Marketing Engineer (Electronics)

Location: Carrollton, TX, United States. Travel of up to 25% may be required.

Salary: $80,000–$110,000 annually, plus eligibility for an annual bonus of up to 10% of base salary.

Company

hirify.global develops advanced components for power conversion, circuit protection, and motion control sensing, with more than 9,000 employees across 21 countries, 17 manufacturing centers, and 15 R&D facilities.

What you will do

• Develop technical marketing collateral, including product presentations, datasheets, website content, videos, and promotional materials.
• Translate complex product features, engineering capabilities, and customer benefits into clear value propositions.
• Develop and execute campaigns for new products, targeted applications, and strategic markets including electric vehicles, artificial intelligence, renewable energy, and energy storage.
• Support digital and social media promotion across LinkedIn, YouTube, Facebook, and X, including reference-design content and online calculator tools.
• Collaborate with distribution partners and electronic component catalog distributors to increase product visibility and engagement.
• Coordinate marketing projects, timelines, budgets, communications, public relations, media, advertising, and promotional activities with global cross-functional teams.

Requirements

• Bachelor's degree in Electrical Engineering, Electronics Engineering, Marketing, Digital Marketing, Business, or a related field.
• Marketing experience, preferably in the electronics industry; experience in automotive, renewable energy, or other technology-focused sectors will also be considered.
• Ability to translate technical product features and capabilities into compelling, customer-centric marketing messages.
• Experience developing marketing collateral, coordinating campaigns, and supporting product promotion.
• Understanding of data-driven marketing strategies and their use in product adoption and business growth.
• Excellent written and verbal communication skills, including the ability to communicate complex technical information to global audiences.
• Strong interpersonal, collaboration, creative thinking, visual communication, presentation, analytical, reporting, and problem-solving skills.
• Excellent organizational, project management, scheduling, and planning abilities, with the ability to manage multiple projects, meet tight deadlines, and work within budgets and business guidelines.
• Demonstrated initiative, accountability, and ability to work independently.

Nice to have

• Experience with SEO, Google Ads, social media management, and digital content creation.
• Experience with relevant marketing content creation and design software.
• For candidates with a marketing-related degree: experience collaborating with engineers to develop high-quality technical marketing content.

Culture & Benefits

• Supportive, collaborative, and positive work environment.
• Opportunity to work for an organization with a long history of technological innovation and advancement potential.
• Eligible for an annual bonus opportunity of up to 10% of base salary.
• Work includes collaboration with Engineering, Product Management, Marketing Communications, distribution partners, and global teams.