Technical Product Marketing Lead (AI)

Location: San Francisco, CA; hybrid with a minimum of 3 days in the office per week.

Base salary: $150,000–$210,000 per year, plus performance bonus and equity.

Company

hirify.global is a San Francisco-based, bootstrapped company developing AI software and hardware that captures, structures, and uses intelligence from conversations for professionals.

What you will do

• Develop deep technical understanding of hirify.global’s software, AI systems, developer capabilities, and hardware connection in partnership with Product, AI, Engineering, and Design.
• Translate technical functionality, specifications, and AI concepts into accurate customer benefits, product stories, FAQs, demos, and technical education materials.
• Define audiences, customer problems, value propositions, positioning, message houses, use cases, and product narratives for hirify.global Intelligence, hirify.global Teams, hirify.global developer, and other products.
• Own go-to-market architecture for software products, AI capabilities, and major feature releases, including objectives, audiences, messaging, channels, assets, rollout plans, dependencies, and success measures.
• Coordinate Product, AI, Creative, Growth, Communications, Sales, Support, and regional teams and create global launch toolkits for local activation.
• Write or directly own messaging frameworks, launch briefs, product pages, feature descriptions, FAQs, blogs, campaign narratives, training materials, competitive guidance, and objection-handling content; use customer, product, sales, support, review, market, and launch data to improve future programs.

Requirements

• 7+ years of relevant experience across product marketing, product management, technical marketing, engineering, developer relations, solutions engineering, or related roles.
• Experience managing 1–2 direct reports in technical product marketing and software/AI roles.
• Demonstrated ownership of meaningful projects from an ambiguous starting point through delivery.
• Ability and curiosity to read technical documentation, understand product behavior, and engage credibly with Product, AI, and Engineering teams.
• Excellent English writing and editing skills, with the ability to make complex ideas clear, structured, and compelling.
• Strong command of positioning, value propositions, feature-to-benefit translation, customer use cases, and product storytelling.
• Ability to think at both product and campaign levels, with strong cross-functional communication and project leadership skills.
• Comfort working in a fast-changing environment, acting without a fully defined playbook, incorporating feedback, revising work, and moving forward.
• Fluency with AI tools and a thoughtful approach to using them for research, synthesis, writing, prototyping, and execution.

Nice to have

• Experience with AI applications, developer products, productivity software, collaboration tools, or technically sophisticated consumer products.
• Experience with product-led or self-serve customer journeys.
• Experience unifying software, AI, and hardware within a product narrative.
• Experience in an early-stage company, emerging business unit, or environment requiring significant individual ownership.
• Hands-on experience with coding, APIs, technical prototypes, or developer tools.
• Experience translating global product strategy into toolkits for regional activation.
• Familiarity with product analytics, adoption metrics, subscription models, or lifecycle marketing.
• Understanding of responsible AI, privacy, security, and trust considerations.

Culture & Benefits

• Opportunity to join the founding team of a new initiative with meaningful ownership and impact.
• Top-tier healthcare for employees and dependents, including dental and vision coverage with an employer subsidy.
• 401(k) plan with company matching for full-time employees.
• Unlimited paid time off, 13 paid holidays, and 12 weeks of paid new-parent leave.
• Hybrid office setup, choice of laptop and workstation equipment, office equipment, annual offsites, and free office drinks and snacks.