Manager, Brand Strategy (AI/Data Storage)

Location: Hybrid, San Jose Great Oaks Headquarters, San Jose, California, United States, with a secondary location at the Irvine Office.

Salary: $151,700–$202,200 per year.

Company

hirify.global builds storage systems and infrastructure for AI-driven data economies, hyperscale data centers, cloud platforms, and enterprise and consumer technology.

What you will do

• Lead global brand positioning and narrative development across enterprise and consumer portfolios.
• Translate business strategy and complex technical capabilities into brand platforms, messaging architectures, and compelling storytelling.
• Build scalable brand playbooks, templates, governance frameworks, and repeatable execution processes for decentralized global teams.
• Manage brand and creative agencies while integrating external agency workflows with internal design and creative teams.
• Partner with executive leadership, Product Marketing, Customer Marketing, Communications, Channel, Regional Marketing, and product teams.
• Develop campaign platforms, support launch readiness, and drive consistent brand adoption across product, regional, partner, and customer-facing initiatives.

Requirements

• 8–12+ years of experience in brand strategy, brand management, or strategic marketing.
• Proven experience developing brand positioning and messaging frameworks at scale.
• Strong experience managing creative agencies and integrated marketing programs.
• Experience working in decentralized or global marketing organizations.
• Demonstrated ability to translate complex technology into compelling messaging.
• Experience building scalable brand systems, playbooks, or governance frameworks.
• Strong cross-functional collaboration skills across marketing, communications, and product teams.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Nice to have

• Experience in enterprise technology, infrastructure, storage, or AI-related industries.
• Experience supporting both B2B and consumer portfolios.
• Familiarity with brand architecture development and messaging systems.
• Experience managing integrated internal and external creative teams.
• Experience leading brand transformation or repositioning initiatives.
• Experience across enterprise technology and consumer-facing brands.
• MBA.

Culture & Benefits

• Hybrid work environment in San Jose, with a secondary Irvine office location.
• Paid vacation and sick leave.
• Medical, dental, vision, life, accident, and disability insurance.
• Flexible spending and health savings accounts, employee assistance, legal, pet insurance, and other voluntary benefits.
• Tuition reimbursement, transit benefits, employee stock purchase plan, and WD Savings 401(k) Plan.
• Potential eligibility for short-term and long-term incentive plans, including RSUs or cash equivalents.