Brand Marketing Assistant Manager (Beauty)

Location: Port Washington, New York, United States; onsite at company headquarters.

Salary: USD 22.75–44.50 per hour.

Company

hirify.global develops and markets beauty products and brands.

What you will do

• Develop and execute integrated brand marketing initiatives, annual and seasonal plans, product launches, promotional campaigns, and always-on initiatives.
• Translate brand strategy and product positioning into consumer-facing messaging, campaign concepts, and content direction.
• Lead social media strategy and execution across Instagram, TikTok, YouTube, Facebook, and emerging platforms.
• Manage social media and influencer agencies, creators, campaign briefs, content calendars, deliverables, timelines, and performance expectations.
• Coordinate influencer campaigns, creator outreach, product seeding, paid partnerships, content production, photoshoots, and marketing deliverables.
• Collaborate with Product Development, Creative, PR, Performance Marketing, eCommerce, Sales, and external partners while monitoring trends, competitors, consumer behavior, and campaign performance.

Requirements

• Bachelor of Science degree in Marketing, Communications, Business, or a related field is required.
• 4–8 years of relevant experience or industry exposure in a related field.
• Experience in brand marketing, social media, influencer marketing, digital marketing, or a related field, preferably in beauty, fashion, lifestyle, or consumer brands.
• Strong understanding of brand positioning, consumer messaging, campaign development, product launches, and integrated marketing.
• Strong knowledge of Instagram, TikTok, YouTube, Facebook, influencer and creator ecosystems, and emerging digital platforms.
• Strong interest in beauty trends, consumer behavior, social media culture, and the competitive beauty landscape.
• Experience working with external agencies, creators, creative teams, and cross-functional stakeholders.
• Ability to manage multiple campaigns and projects simultaneously while maintaining attention to detail and deadlines.
• Strong written and verbal communication, presentation, organizational, and project management skills; strategic thinking and hands-on execution ability.
• Proactive, collaborative, resourceful, and comfortable owning projects from concept through execution.
• English language proficiency.

Nice to have

• Experience with social media management, influencer marketing, analytics, or reporting platforms.
• Familiarity with AI productivity and creative tools.

Culture & Benefits

• Premium medical insurance, 401(k) savings plan, paid time off based on seniority, and paid holidays.
• Annual bonus plan, summer Fridays, and an onsite employee fitness center with racquetball and yoga facilities.
• Complimentary gourmet breakfast, lunch, and dinner.
• Relocation support for new hires and visa sponsorships, including new H-1B, H-1B transfer, O-1, and green card sponsorship.
• Employee discounts, referral bonuses, license and certification reimbursements, work anniversary recognition, commuter support, and vehicle perks.