Marketing Manager (Columbian Market)

Location: Onsite 5 days a week in Fremont, California, United States

Base salary: $148,387 per year; discretionary bonus, incentives, and benefits may also apply.

Company

hirify.global is a rapidly growing U.S. ethnic e-grocery company focused on affordable access to ethnic food through local suppliers, redesigned supply chains, and social buying.

What you will do

• Analyze sales, market share, penetration, consumer trends, and internal data for the Colombian category, turning findings into business pivots and long-term strategy.
• Develop go-to-market strategies to increase user acquisition and traffic during promotional periods.
• Conduct price elasticity studies, competitive benchmarking, and dynamic pricing analysis.
• Research Colombian consumer purchasing habits and use segmentation and cluster analysis to support personalized loyalty initiatives.
• Measure ROI across email, app-push, and social campaigns using attribution modeling to improve content strategy and media spend.
• Use basket and gap analysis to optimize product assortment, inventory turnover, product availability, and coordination across Marketing, Operations, and Supply Chain.

Requirements

• Bachelor’s degree in Business Administration or a related field, or a foreign equivalent; any suitable combination of education, training, or experience may be accepted.
• At least 24 months of experience as a Brand Manager, Marketing Manager, or in a related position.
• At least 2 years of professional experience in product assortment planning and category management.
• At least 2 years of professional experience in pricing strategy and pricing analysis, promotional planning and campaign execution, and go-to-market strategy development and execution.
• At least 2 years of professional experience in consumer trends analysis and data-driven insights.
• At least 2 years of professional experience in vendor management and supplier coordination.
• At least 2 years of professional experience collaborating across marketing, supply chain, and operations.

Culture & Benefits

• Onsite work five days per week in Fremont, California.
• Medical, dental, and vision insurance with PPO/HMO options.
• 401(k) with a 4% company match.
• Equity, bonus eligibility, vacation, sick leave, and holiday time off.
• Monthly mobile stipend and hirify.global Points credits.