Senior Digital Marketing Analytics Professional (Healthcare)

Location: Remote nationwide in the United States; EST working hours; occasional travel to hirify.global offices may be required, with up to 10% travel.

Salary: $86,300–$118,700 per year, plus eligibility for a bonus incentive plan.

Company

hirify.global is a U.S. healthcare company providing insurance services and senior-focused healthcare services through CenterWell, including primary care, home health, and pharmacy solutions.

What you will do

• Develop and execute digital marketing strategies across website, email, SMS, SEO, and organic social channels.
• Lead and support owned-channel initiatives, attribution, acquisition website authoring, testing, and business-listing inputs.
• Develop audience-first campaigns that drive awareness, engagement, conversion, and retention.
• Oversee email marketing strategy, including segmentation, automation, and performance tracking, and support organic social planning and execution.
• Monitor KPIs, compile performance reports, and report campaign results and business impact to stakeholders.
• Partner with creative, analytics, brand, internal cross-functional teams, agencies, and vendors to deliver compliant, high-quality digital initiatives.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent relevant experience.
• 4+ years of digital marketing experience focused on owned channels.
• Strong understanding of SEO, content strategy, digital attribution, and user experience.
• Proven success developing and optimizing digital strategies across email, SEO, website, and social channels.
• Experience working in agile PODs and applying agile principles to campaign development.
• Strong analytical, communication, project management, and stakeholder engagement skills.
• Results-oriented approach with a passion for data-driven decision-making and cross-functional collaboration.
• Ability to work EST hours.

Nice to have

• Master’s degree or MBA.
• Experience in healthcare, senior services, or multi-site operations.
• Familiarity with omnichannel marketing and audience segmentation.
• Knowledge of HIPAA compliance and healthcare marketing regulations.

Culture & Benefits

• Remote work with occasional office travel for training or meetings.
• Dedicated, interruption-free workspace required to protect member PHI and HIPAA information.
• Home internet requirements include at least 25 Mbps download and 10 Mbps upload speeds.
• Benefits include medical, dental, and vision coverage, 401(k), paid time off, holidays, parental and caregiver leave, disability coverage, and life insurance.
• Full-time schedule of 40 hours per week.