Staff Product Designer (AI)

Location: London, UK; hybrid with 3 days in the London office.

Salary: GBP 90,000–100,000 annual base salary, plus annual bonus and new-hire RSUs.

Company

hirify.global develops consumer cybersecurity, identity protection, privacy, and financial wellness products through brands including Avast, Norton, LifeLock, Avira, AVG, ReputationDefender, and CCleaner.

What you will do

• Shape product strategy by translating complex problems and abstract ideas into elegant, usable solutions grounded in user needs and business goals.
• Design clear, natural, transparent, and trustworthy experiences for AI-powered products, including personalisation, recommendations, and automation.
• Design and improve mobile-first B2C experiences for Avast's freemium ecosystem, serving hundreds of millions of global users across desktop and mobile.
• Explore concepts through discovery, rapid prototyping, and user testing, especially where AI can simplify tasks or personalise experiences.
• Collaborate across disciplines to align design outcomes with user needs, business goals, and AI capabilities.
• Champion cohesive, accessible, and human-centred design quality across every product touchpoint.

Requirements

• Degree in Design, HCI, or a related field, or equivalent professional experience.
• Track record of designing and shipping mobile-first B2C products at scale.
• Strategic mindset with a strong understanding of how design drives user value and business growth.
• Mastery of end-to-end product design, including UX research, interaction design, visual design, and systems thinking.
• Deep user empathy and commitment to data-informed design decisions.
• Curiosity, adaptability, and motivation to solve complex problems for real people at scale.
• Clear, compelling portfolio demonstrating the design process and product impact.

Nice to have

• Experience in security, fintech, health, or adjacent industries.
• Experience working across time zones and cultures or with distributed teams.
• Experience designing for or alongside AI-driven features such as personalisation, recommendations, or automation.
• Experience in cybersecurity or financial services.

Culture & Benefits

• Hybrid work with 3 days in the London office and flexibility for focused work.
• Inclusive, global, distributed design environment across London, Prague, Dublin, and the US.
• Company-paid private medical insurance, dental and vision benefits, and mental health support through the Employee Assistance Programme.
• Group Personal Pension Plan, employee stock purchase plan, unlimited paid time off after statutory annual leave, company holidays, and additional leave options.
• Tuition reimbursement of up to GBP 5,150 per calendar year, wellness reimbursement of up to USD 450 per year, and a USD 500 annual sustainable home improvement allowance.
• Adoption assistance, family support services, legal assistance plans, and employee discounts.

Hiring process

• Recruiter and hiring manager review the CV and portfolio, including the scope and impact of previous work.
• Shortlisted candidates have a recruiter conversation covering their background, motivation, interest in Gen and its products, and the interview process.