Marketing Analytics Lead (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Location: Hybrid role open to candidates in the San Jose Metro area, United States; office attendance required at least two days per week. Approximately 5–10% travel is required for internal meetings, team events, conferences, and on-site events. Relocation to the United States may be required, with timeline and support communicated if applicable.
Salary: $170,000–$250,000 annual salary, depending on location and experience.
Company
develops collaboration and gaming products and supports global marketing, collaboration, and workplace solutions.
What you will do
- Develop, deploy, and maintain marketing performance dashboards and standardized reporting frameworks across campaigns, regions, and functional teams.
- Establish rigorous data quality controls and governance processes.
- Conduct omni-channel performance analyses across digital, social, influencer, e-commerce, and experiential marketing.
- Provide the source of truth for Quarterly Marketing Reviews and Monthly Brand Leadership reviews.
- Present actionable executive recommendations affecting channel mix, budget allocation, and marketing strategy.
- Partner with Brand Media to implement multi-touch attribution models that measure incremental conversions and optimize ROI.
Requirements
- Bachelor’s or Master’s degree in Marketing Analytics, Data Science, Statistics, Business, or another quantitative field.
- 5+ years of progressive experience in business intelligence or marketing analytics, ideally in a global B2C environment.
- Expert proficiency with analytics platforms and tools such as Tableau or Power BI, Google Analytics, Salesforce, and SQL.
- Experience building automated reporting solutions and delivering marketing insights that produced measurable business outcomes.
- Exceptional analytical rigor, data accuracy, and consistency.
- Exceptional communication skills and the ability to influence diverse teams and senior leadership stakeholders.
- Ability to simplify complex information into actionable strategic intelligence and support continuous learning and improvement.
Nice to have
- Experience with predictive analytics, AI/ML applications, and real-time performance tracking solutions.
- Experience in a global B2C environment, if not already covered by the required experience.
Culture & Benefits
- Flexible hybrid work model combining remote and on-site work according to role and team needs.
- Medical, dental, vision, disability, life insurance, and health savings or flexible spending account options.
- 401(k) plans, employee share purchase plan, paid time off, paid holidays, and paid parental leave.
- Tuition reimbursement, commuter benefits, wellness programs, adoption and surrogacy assistance, and employee product discounts.
- Inclusive workplace focused on collaboration, equality, environmental responsibility, and employee wellbeing.
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