Назад
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6 дней назад

Marketing Analytics Lead (AI)

170 000 - 250 000$
Формат работы
hybrid
Тип работы
fulltime
Грейд
lead
Английский
b2
Страна
US
Релокация
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Analytics Lead (AI): Building standardized marketing performance dashboards, reporting frameworks, and attribution models for global marketing initiatives with an accent on data governance, omni-channel analysis, and ROI optimization. Focus on translating complex analytical findings into executive recommendations, operationalizing multi-touch attribution, and piloting predictive analytics and AI/ML applications.

Location: Hybrid role open to candidates in the San Jose Metro area, United States; office attendance required at least two days per week. Approximately 5–10% travel is required for internal meetings, team events, conferences, and on-site events. Relocation to the United States may be required, with timeline and support communicated if applicable.

Salary: $170,000–$250,000 annual salary, depending on location and experience.

Company

hirify.global develops collaboration and gaming products and supports global marketing, collaboration, and workplace solutions.

What you will do

  • Develop, deploy, and maintain marketing performance dashboards and standardized reporting frameworks across campaigns, regions, and functional teams.
  • Establish rigorous data quality controls and governance processes.
  • Conduct omni-channel performance analyses across digital, social, influencer, e-commerce, and experiential marketing.
  • Provide the source of truth for Quarterly Marketing Reviews and Monthly Brand Leadership reviews.
  • Present actionable executive recommendations affecting channel mix, budget allocation, and marketing strategy.
  • Partner with Brand Media to implement multi-touch attribution models that measure incremental conversions and optimize ROI.

Requirements

  • Bachelor’s or Master’s degree in Marketing Analytics, Data Science, Statistics, Business, or another quantitative field.
  • 5+ years of progressive experience in business intelligence or marketing analytics, ideally in a global B2C environment.
  • Expert proficiency with analytics platforms and tools such as Tableau or Power BI, Google Analytics, Salesforce, and SQL.
  • Experience building automated reporting solutions and delivering marketing insights that produced measurable business outcomes.
  • Exceptional analytical rigor, data accuracy, and consistency.
  • Exceptional communication skills and the ability to influence diverse teams and senior leadership stakeholders.
  • Ability to simplify complex information into actionable strategic intelligence and support continuous learning and improvement.

Nice to have

  • Experience with predictive analytics, AI/ML applications, and real-time performance tracking solutions.
  • Experience in a global B2C environment, if not already covered by the required experience.

Culture & Benefits

  • Flexible hybrid work model combining remote and on-site work according to role and team needs.
  • Medical, dental, vision, disability, life insurance, and health savings or flexible spending account options.
  • 401(k) plans, employee share purchase plan, paid time off, paid holidays, and paid parental leave.
  • Tuition reimbursement, commuter benefits, wellness programs, adoption and surrogacy assistance, and employee product discounts.
  • Inclusive workplace focused on collaboration, equality, environmental responsibility, and employee wellbeing.

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