Marketing BP Head (E-commerce)

Location: Madrid, Spain

Company

Global technology and supply chain enterprise operating across retail, logistics, technology, property and international e-commerce through platforms including Joybuy.

What you will do

• Develop and execute the marketing roadmap for Spain in alignment with European business objectives and local market priorities.
• Lead integrated campaigns across brand, performance marketing, content, CRM and other relevant channels.
• Analyze consumer behavior, market trends and competitor activity to identify opportunities and adapt marketing initiatives.
• Monitor KPIs, evaluate ROI, and optimize campaigns, channel mix and budget allocation.
• Build relationships with partners, media and industry stakeholders to strengthen local market visibility.
• Manage and develop the local marketing team while collaborating with European and global teams.

Requirements

• Strong marketing experience, ideally in e-commerce, retail or a consumer-facing business.
• Broad marketing expertise with hands-on experience in at least two areas, including Brand, Performance Marketing, CRM, Content or Social Media.
• Strong understanding of the German consumer and competitive landscape.
• Commercial and data-driven mindset with the ability to connect marketing activity to business performance.
• Experience working in an international or cross-border environment.
• Entrepreneurial, adaptable and comfortable operating in a fast-paced, evolving environment.
• Fluent Spanish and English.

Nice to have

• Previous experience managing and developing a team.

Culture & Benefits

• Supportive, people-first culture focused on collaboration, ownership and high-quality results.
• Competitive salary and a strong workplace location.
• Access to global projects and learning opportunities.
• Inclusive environment that values diverse perspectives.