Performance Marketing Manager

Location: In-office presence required in San Francisco or New York City, United States

Company

Cursor AI builds AI-powered products and applications supported by a full-stack AI infrastructure.

What you will do

• Own and scale paid acquisition across Google Ads, LinkedIn, Meta, Reddit, YouTube, and developer-focused platforms.
• Build and optimize full-funnel campaigns that generate qualified signups, pipeline, and revenue.
• Develop channel strategies across search, paid social, retargeting, and experimentation budgets.
• Test ad copy, creative concepts, landing pages, audiences, bidding strategies, and onboarding flows.
• Own measurement and attribution, including tracking, offline conversion imports, conversion quality, and incrementality testing.
• Analyze funnel performance, report insights, and collaborate with creative, content, product marketing, sales, lifecycle, data, and engineering teams.

Requirements

• Proven experience managing significant monthly paid media budgets and scaling spend efficiently.
• Deep expertise in Google Ads, including Search, YouTube, and Performance Max, plus at least one major paid social platform.
• Strong understanding of CAC, LTV, payback period, conversion rates, attribution, and funnel metrics.
• Experience with analytics, attribution tools, spreadsheets, cohort analysis, and performance modeling.
• Experience in B2B paid media and cross-functional work in a fast-paced, high-ownership environment.
• Ability to work in person from the San Francisco or New York City office.

Culture & Benefits

• Hands-on role with ownership across strategy, execution, experimentation, and measurement.
• Fast-paced environment focused on rapid testing, iteration, and clear communication of insights.
• Work-life balance is respected, with occasional late-night projects or weekend communication for high-impact opportunities.