Creative Strategist (Meta/TikTok)

Location: Remote from the Philippines, Indonesia, Malaysia, South Africa, or Vietnam

Company

Creative Milkshake is a remote-first performance creative agency producing short-form ads for direct-to-consumer brands on Meta and TikTok.

What you will do

• Develop storyboards, scripts, messaging angles, and creative directions aligned with client goals, audience insights, platform best practices, and performance data.
• Write ad copy and narratives that reflect each client’s voice and support scroll-stopping engagement.
• Join client kickoff calls and lead creative performance audits for retainer clients.
• Translate performance data and testing learnings into clear recommendations for future ads and iterations.
• Present performance reviews to clients and partner with strategists to maintain focused feedback loops.
• Own iteration projects and guide the creative strategy team using performance insights.

Requirements

• 2–4+ years of experience in paid social creative, media buying, or creative strategy.
• Deep understanding of Meta and TikTok ad formats, performance metrics, and testing methodologies.
• Strong analytical skills, including the ability to identify required changes from performance dashboards.
• Excellent communication and the ability to present insights clearly and persuasively.
• Creative performance analysis, client communication, insights presentation, and familiarity with ad testing frameworks.
• Detail-oriented and organized documentation habits, with a collaborative and proactive approach.
• Proficiency in Slack, Google Suite, and project management tools such as ClickUp.
• Ability to work independently in a fast-paced remote team, close loops from start to finish, multitask, adapt quickly, and remain calm and professional in client-facing situations.

Culture & Benefits

• Remote-first team working across multiple countries.
• Creative Milkshake stipends for mental health, healthcare, and internet costs.
• 21 days of paid time off, 7 paid sick days, and a two-week company closure at year-end, estimated from December 22 to January 5.
• Maternity and paternity leave.
• Yearly salary reviews and long-service incentives starting after 2 years.