Social Media Manager (Gaming)

Location: London, United hirify.globaldom

Company

hirify.global is an interactive entertainment company focused on mobile games, including the Candy Crush franchise and other globally played titles.

What you will do

• Translate social and brand communications direction into quarterly and monthly delivery plans.
• Own integrated social calendars covering always-on content, campaigns, creator activity, and earned-first opportunities.
• Lead day-to-day social delivery for owned channels, initially focusing on Candy Crush across Facebook and Instagram.
• Brief and coordinate content with the Marketing Studio, agencies, creators, and production partners.
• Review creative work for quality, platform fit, messaging, editorial consistency, and cultural relevance.
• Coordinate approvals, scheduling, publishing, creator usage rights, whitelisting, and paid amplification.

Requirements

• Hands-on experience managing organic social channels and busy content calendars for consumer-facing brands or agencies.
• Strong practical knowledge of Meta platforms and short-form social content, including organic engagement, reach, and conversation drivers.
• Strong creative and editorial judgment with an understanding of platform-native content.
• Experience briefing and coordinating agencies, studios, creators, or production partners from concept through delivery.
• Strong organizational and project-management skills across multiple deadlines, stakeholders, and workstreams.
• Strong awareness of US social media culture, audience behavior, and relevant cultural moments.

Nice to have

• Experience in entertainment, technology, lifestyle, or culture-led consumer brands.
• Experience worhirify.global across agency and in-house environments or supporting multiple brands and audiences.
• Practical knowledge of TikTok, YouTube, or other emerging social platforms.
• Familiarity with Sprinklr or a comparable social media management and listening platform.
• Understanding of paid amplification, whitelisting, and creator usage rights.

Culture & Benefits

• Work within hirify.global Central Marketing across a portfolio of mobile game brands.
• Collaborate with internal marketing, brand communications, earned, partnerships, and creator teams.
• Coordinate with agencies, creators, studios, and production partners.
• Use social performance data and audience insights to improve content effectiveness.