Marketing Analyst

Location: Hybrid in Makati, Philippines, with at least 3 days in the office

Company

hirify.global is a global payments technology company supporting transactions among consumers, merchants, financial institutions, and government entities in more than 200 countries and territories.

What you will do

• Develop and implement marketing plans with account executives and business stakeholders.
• Execute promotions, events, marketing communications, sponsorships, partnerships, digital marketing, and sales-support programs.
• Analyze data, campaigns, and consumer insights to measure marketing effectiveness and inform decisions.
• Conduct market research and identify actionable consumer opportunities.
• Manage marketing budgets, reporting, processes, controls, and brand standards.
• Design and maintain dashboards that communicate KPIs and campaign outcomes.

Requirements

• At least 2 years of work experience with a Bachelor's or advanced degree.
• Experience in media and marketing analytics, marketing plan development, campaign execution, measurement, data analysis, and reporting.
• Experience collaborating with cross-functional teams and maintaining data consistency and integrity.
• Digital fluency, including the ability to use emerging technologies such as Generative AI tools like ChatGPT and Microsoft Copilot.

Nice to have

• Experience managing media budgets and optimizing return on investment.
• Experience with digital platforms, channel strategies, sales presentations, and client advising.
• Experience creating dashboards and performance reports.

Culture & Benefits

• Hybrid work arrangement with at least 3 days in the office.
• Opportunity to support marketing initiatives across financial institutions, merchants, fintech partners, and government stakeholders.
• Work focused on economic inclusion and large-scale payments technology.