Senior Content Marketing Specialist (B2B Tech)

Location: Remote, UK

Company

hirify.global provides a headless CMS for creating and publishing structured content across websites, apps, and AI search experiences.

What you will do

• Shape and execute content across monthly brand campaigns, ICP tracks, and the buyer journey.
• Create thought-leadership content including whitepapers, blog posts, landing pages, and campaign assets.
• Conduct keyword research with Ahrefs and/or Semrush and monitor the health and performance of website content.
• Own the case study process from customer outreach and ideation through creation, publication, and ongoing optimization.
• Develop measurable outreach strategies and track KPIs for customer advocacy initiatives.
• Partner with field marketing, social, PR, events, Partner, and Customer Success teams, while supporting UGC and executive LinkedIn communications.

Requirements

• 5+ years of experience in content marketing or content strategy.
• Knowledge of SEO best practices, including on-page and off-page tactics.
• Marketing experience in the technology industry.
• Experience reporting on content performance, analyzing data, and making recommendations.
• Strong written, verbal, creative, organizational, and project management skills.
• AI literacy and the ability to apply critical thinking when using AI tools to improve productivity, decisions, and content quality.

Nice to have

• Content marketing experience in a B2B technology scale-up.
• Experience developing and executing UGC programs.
• Experience working with Brand and Communications, PR, and social media teams.
• Experience building AI content marketing support agents with tools such as Claude.
• Experience creating content for events.

Culture & Benefits

• Fully remote work with flexible schedules and a focus on work-life balance.
• Monthly remote work stipend and home office equipment package.
• Home office equipment upgrades or a local coworking membership after onboarding.
• Sick leave, parental leave, 25 days of annual leave, and local national holidays.
• Personal development fund for courses, books, conferences, and learning materials.
• International team-building trips and regular online get-togethers.