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7 дней назад

Integrated Marketing Lead (AI)

Формат работы
onsite
Тип работы
fulltime
Грейд
lead
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Integrated Marketing Lead (AI): Building and leading global, full-funnel marketing campaigns across digital, offline, and account-based channels with an accent on pipeline generation, enterprise demand generation, and customer expansion. Focus on setting campaign strategy, scaling performance through attribution and experimentation, and using AI to improve research, content adaptation, and reporting.

Location: San Francisco, California, United States. On-site, primarily in person.

Company

hirify.global provides customer-facing AI agents that help major brands transform customer service and business growth.

What you will do

  • Build and lead a global, full-funnel campaign portfolio across paid media, organic search, web, email, content, social, out-of-home, print, and account-based programs.
  • Translate company priorities by account, industry, buyer, and region into acquisition, deal acceleration, and customer expansion programs.
  • Set pipeline targets, manage budgets, and determine the right channel and program mix for named-account marketing.
  • Partner with Sales, Marketing Operations, Product Marketing, Brand, Events, Communications, Finance, and regional Marketing leaders on planning, attribution, forecasting, reporting, and lead flow.
  • Establish campaign planning, briefing, quality assurance, launch, and optimization processes, using performance data to reallocate investment.
  • Hire, coach, and develop a high-performing team while embedding AI and automation into research, audience development, content adaptation, experimentation, and reporting.

Requirements

  • 12+ years of experience in digital marketing, integrated campaigns, or demand generation.
  • Proven experience building and leading teams accountable for pipeline targets, substantial marketing investments, and global campaign portfolios.
  • Deep experience with complex, sales-led enterprise motions, including named accounts, long sales cycles, multi-stakeholder buying committees, new-logo acquisition, and expansion programs.
  • Experience creating global strategies with meaningful regional and market-level adaptation.
  • Strong data fluency in attribution, forecasting, experimentation, funnel analysis, and investment recommendations.
  • Strong cross-functional leadership and executive communication skills, plus practical fluency with AI-powered marketing tools.

Nice to have

  • Experience building an integrated marketing function at a fast-growing enterprise SaaS or AI company.
  • Experience creating industry-specific campaigns for senior executives that drive measurable pipeline within priority accounts.
  • Experience expanding marketing programs internationally and adapting buyer needs, messaging, and channels across markets.

Culture & Benefits

  • Values include Trust, Customer Obsession, Craftsmanship, Intensity, and Family.
  • Flexible unlimited paid time off.
  • Medical, dental, vision, life insurance, and disability benefits for eligible full-time employees.
  • Parental leave and fertility and family-building benefits through Carrot.
  • Retirement plans, discretionary benefit stipend, lunch, snacks, coffee, and free alphorn lessons.
  • Eligible full-time employees may participate in equity plans, subject to applicable policies.

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