Manager, Strategy & Activation (Performance Marketing)

Location: New York, United States; client meetings and strategic sessions may take place remotely and on-site.

Base salary: $90,000–$110,000 per year. Target annualized discretionary bonus: 5% ($4,500–$5,500); target total cash: $94,500–$115,500.

Company

hirify.global is a performance marketing agency and data-driven CRM partner that combines digital media, technology, and analytics to build personalized relationships between brands and consumers.

What you will do

• Lead strategy across Paid Social, Programmatic/Display, Paid Search, Online Video, and emerging digital platforms.
• Serve as the primary client contact, manage communications, escalate issues, and build trusted relationships.
• Translate client business goals, KPIs, audience strategies, and competitive dynamics into campaign plans.
• Lead campaign activation, optimization, pacing, reporting, and performance recommendations across multiple channels.
• Coordinate with channel specialists, ad operations, analytics, and creative teams to ensure accurate campaign delivery.
• Manage and mentor 1–3 Senior Analysts and/or Analysts while improving operational processes.

Requirements

• 3–5+ years of experience in digital media planning, activation, and performance marketing.
• Hands-on experience with Paid Social, Programmatic/Display, Paid Search, and digital campaign management platforms.
• Strong knowledge of performance KPIs, attribution, audience targeting, optimization, reporting, and digital measurement.
• Analytical skills and comfort working with large datasets, Excel, reporting tools, and measurement platforms.
• Strong client communication, presentation, written communication, organization, and time-management skills.
• Bachelor’s degree in a relevant major preferred.

Nice to have

• Experience with Google Ads, Meta Ads Manager, TikTok Ads, SA360, DV360, The Trade Desk, or similar platforms.
• Experience solving complex client marketing challenges through innovative thinking.

Culture & Benefits

• Transparent, entrepreneurial, collaborative, and team-oriented work environment.
• Healthcare, dental, and vision coverage.
• Unlimited PTO and parental leave of 16 weeks for primary caregivers and 6 weeks for secondary caregivers.
• 401(k) contributions and wellness, mobile phone, internet, learning, and tuition stipends.
• One-time home office equipment stipend of $200 and annual work-from-anywhere flexibility for up to four weeks.