Senior Creative Strategist (Performance Marketing)

Location: Remote within the United States; full-time employees are currently hired in Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin.

Salary: $70,000–$80,000 USD annually

Company

hirify.global is a digital marketing agency integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.

What you will do

• Develop performance-driven creative and messaging strategies for Facebook, Instagram, TikTok, YouTube, display, and other digital channels.
• Lead creative strategy for assigned clients, providing campaign guidance and platform-specific recommendations.
• Translate consumer mindsets, attitudes, behaviors, performance data, KPIs, and client feedback into creative direction.
• Partner with media teams to improve creative performance and manage campaign launch pipelines, timelines, and dependencies.
• Create creative briefs, coordinate assignments in Asana and Slack, and manage project scope and expectations.
• Review scripts, concepts, and final deliverables for quality, brand alignment, and campaign objectives.

Requirements

• 4+ years of experience in paid social creative strategy, preferably at a digital marketing agency or DTC brand.
• Strong direct-response creative instincts and platform-specific storytelling skills.
• Experience leading client strategy and improving creative performance.
• Deep understanding of Meta, TikTok, YouTube, and other digital channels.
• Excellent communication, collaboration, briefing, creative review, and attention-to-detail skills.
• Proficiency with Asana, Notion, Slack, and Google Suite, especially Sheets.

Nice to have

• Familiarity with Figma or Adobe Creative Suite.
• Experience with creative testing frameworks or building UGC programs.

Culture & Benefits

• Remote/flexible work schedule with a distributed team.
• Medical, dental, vision, disability, life, and AD&D insurance.
• 401k with employer match and HSA contributions.
• Flexible vacation and PTO, paid parental leave, and paid holidays.
• Company events and off-sites.