Associate, External Communications

Location: New York, NY, US; hybrid schedule with on-site attendance in the NYC area for photo shoots 2–3 days per month on average

Salary: $66,000–$75,000 annually for NYC Metro-based employees

Company

hirify.global is a nonprofit organization that delivers leadership, skills-building, and development programs for girls through a nationwide council and volunteer network.

What you will do

• Identify compelling story leads, timely news hooks, spokespeople, and research opportunities across GSUSA and its 111 councils.
• Develop pitches, press releases, talking points, FAQs, briefing documents, and other media materials.
• Support media outreach, thought leadership moments, research releases, events, and Girl Scout Cookie Program communications.
• Prepare spokespeople for interviews and coordinate media opportunities in person and virtually.
• Coordinate with the public relations agency, councils, influencers, creators, Marketing, Legal, Procurement, and Finance.
• Track coverage, reach, message pull-through, share of voice, timelines, contracts, invoices, and project documentation.

Requirements

• Bachelor’s degree or equivalent experience and at least 3 years of experience in a corporate environment.
• Demonstrated success securing earned-media placements with national or regional outlets through original pitching.
• Excellent writing skills across press releases, pitches, media advisories, talking points, FAQs, and briefing documents.
• Working knowledge of newsrooms, broadcast bookers, digital and creator media, news cycles, embargoes, exclusives, and attribution.
• Experience with coverage and earned-influence reporting, influencer and creator partnerships, PR agencies, issues monitoring, and rapid response.
• Advanced Microsoft Office skills, proficiency with a media database or monitoring platform such as Cision, Muck Rack, or Meltwater, and familiarity with Instagram, TikTok, YouTube, LinkedIn, Microsoft Copilot, and generative AI tools.

Nice to have

• Experience vetting influencers and creators for brand fit, values alignment, and FTC Endorsement Guides compliance.

Culture & Benefits

• Flexible work arrangements with a hybrid schedule and occasional evening or weekend work during national news cycles, live events, and Girl Scout Cookie season.
• 20+ days of paid time off, floating holidays, workplace holidays, and a paid year-end office closure.
• Medical, behavioral health, dental, vision, HSA, FSA, life insurance, disability, and sick leave benefits.
• 12 weeks of paid parental leave and a 401(k) with company match.
• Health and wellness classes and activities throughout the year.