Brand Strategist - Health

Location: London, United Kingdom

Company

hirify.global Health UK provides healthcare communication services across medical education, brand promotion, digital and social, strategic planning, public relations, and creative design.

What you will do

• Develop global brand frameworks, messaging architectures, and channel strategies for Consumer Health, OTC, Prescription, and Pharma accounts.
• Translate clinical trials, mode-of-action data, medical literature, and market trends into clear strategic narratives.
• Analyze competitive landscapes and identify strategic white space in mature healthcare categories.
• Write creative briefs and collaborate with Creative Directors and multidisciplinary teams.
• Develop communications that connect scientific rigor with the decisions of doctors, pharmacists, specialists, and patients.

Requirements

• Experience in brand, communications, or creative strategy within an agency environment.
• Background in Consumer Health, OTC, Pharma, MedComms, B2B, or general advertising.
• Exposure to global brand-building frameworks or medical strategy and communications planning.
• Strong interest in health and science, including the ability to engage with medical literature and complex subject matter.
• Strong critical thinking, synthesis, communication, workshop facilitation, and client presentation skills.
• Confidence collaborating with creative teams and developing clear, strategically focused briefs.

Nice to have

• Knowledge of APG frameworks.
• Experience with expert or pharmacist recommendation strategies, global brand architecture, clinical trial data, or specialized modes of action.

Culture & Benefits

• Autonomy to pursue new approaches and improve ways of working.
• Access to expertise and collaboration across the hirify.global network.
• Inclusive and welcoming workplace with a strong focus on diversity, equity, and inclusion.
• Reasonable adjustments are available during the application process and in working conditions.
• Eligible candidates may use the Disability Confident Scheme guaranteed interview offer.