Senior Marketing Manager (Tech Show London)

Location: London, United Kingdom; based in west London

Company

hirify.global runs B2B events and communities focused on business technologies, healthcare, and future transport and infrastructure.

What you will do

• Develop and implement marketing strategy, positioning, messaging, and product plans for Tech Show London.
• Execute integrated campaigns and report on performance, KPIs, response rates, attendee demographics, and forecasts.
• Create audience development, sales, lead generation, social media, community, and paid media strategies.
• Write and coordinate outbound marketing communications and promotional materials with internal stakeholders, partners, content leads, and an external PR agency.
• Manage databases, audience lists, CRM and marketing automation activities, budgets, purchase orders, and finance reporting.
• Plan and execute visitor registration while driving delegate, visitor, and attendee revenue and pricing strategies.

Requirements

• Strong writing and copywriting skills, particularly for technology events.
• Experience contributing to marketing plans, managing large-scale projects, and managing direct reports.
• Experience developing and implementing digital marketing strategies and campaigns.
• Strong IT and systems management skills, including CRM, CMS, databases, email marketing, and marketing automation platforms.
• Knowledge of data protection requirements and compliance for email marketing and third-party data sharing.
• Experience with digital marketing tools such as Google Analytics and Google Ads, plus flexibility to work extended hours around key show times.

Culture & Benefits

• Opportunity to develop marketing skills across multiple areas and learn from experienced colleagues.
• Career development opportunity within a fast-growing company.
• Fair remuneration package with a performance-related bonus.
• Inclusive and collaborative workplace committed to diversity and employee development.