Manager, Performance Marketing (Paid Social)

Location: Canada

Annual salary: $85,000–$100,000, plus benefits and total rewards.

Company

hirify.global builds social-first ecosystems that combine strategy, talent, media, technology, and culturally relevant creativity for digital brands.

What you will do

• Develop and execute full-funnel, cross-channel paid media strategies aligned with client business objectives.
• Own campaign performance across paid social, paid search, and programmatic, including optimization, reporting, and in-platform execution.
• Translate client goals into media plans covering audience strategy, budget allocation, channel mix, and optimization frameworks.
• Develop client narratives, recurring performance reports, and quarterly, semi-annual, or annual business reviews.
• Manage client relationships and collaborate with creative, strategy, and influencer management teams.
• Lead campaign QA standards, experimentation, and the development of Senior Associates through mentoring and feedback.

Requirements

• 4+ years of performance-driven digital marketing experience with deep paid social expertise and strong paid search knowledge.
• Experience leading multi-channel campaigns from strategy through execution.
• Strong understanding of attribution, conversion tracking, measurement frameworks, media planning, audience strategy, platform algorithms, and optimization.
• Experience mentoring team members and managing vendor or platform relationships, including Meta, TikTok, and Google.
• Excellent client management, communication, and presentation skills.
• Proficiency with Google Suite and project management tools such as monday.com.

Nice to have

• Programmatic advertising experience.
• Agency or fast-paced, client-facing experience.
• Experience supporting new business pitches, process improvement, or thought leadership.

Culture & Benefits

• Fluid, creative, growth-oriented, open, collaborative, and fast-paced work environment.
• Comprehensive benefits and total rewards package.
• Performance-led, market-aligned compensation with regular formal reviews and check-ins.
• Commitment to diversity, equity, and inclusion, with accommodations available during recruitment and selection.
• AI-enabled tools are not used to screen, assess, rank, or select candidates; AI note-taking may be used during interviews.