VP of Marketing (AI Healthcare)

Location: San Francisco, United States; full-time hybrid

Company

hirify.global is building an AI-powered platform that enables family caregivers to deliver high-quality care at home while helping health plans, providers, and government partners improve transparency and outcomes.

What you will do

• Define hirify.global’s category strategy and positioning as a leader in AI-enabled home care.
• Build a clear narrative and messaging for caregivers, health plans, providers, executives, and regulators.
• Lead, mentor, and grow the marketing organization while maintaining high standards for craft and execution.
• Oversee content, creative, brand, and growth marketing through a shared operating playbook.
• Partner with the CEO, executive team, product, partnerships, and health plan strategy teams.
• Own marketing performance reporting, budget allocation, continuous optimization, and market expansion.

Requirements

• 8+ years of marketing leadership experience, including managing managers and scaling a marketing function.
• Early-career experience as a marketing generalist across brand, creative, or growth marketing.
• Strong storytelling, communication, quantitative, strategic, and execution skills.
• Experience leading and developing high-performing marketing teams with high standards for quality.
• Ability to adapt messaging for caregivers, executives, health plans, providers, and regulators.
• Ability to work in a full-time hybrid role based in San Francisco.

Nice to have

• Healthcare experience.

Culture & Benefits

• Mission-driven startup culture focused on improving family-led care and healthcare access.
• Medical, dental, and vision coverage, including a $0 deductible PPO and company-funded HSA.
• Employer-paid life and disability insurance, HSA contributions, optional FSA, and commuter benefits.
• Paid time off, 10 paid company holidays, and up to 10 weeks of paid parental leave based on tenure.
• Values include urgency with precision, resourcefulness, collaboration, positivity, and challenging outdated healthcare systems.

Hiring process

• Employment is contingent on a successful background check, satisfactory references, and required documentation.
• Automated decision tools may assist with candidate matching, with final hiring decisions reviewed by people.