Senior Product Manager (AI)

Location: Berlin, Germany

Company

hirify.global provides an all-in-one platform for coaches, consultants, creators, and entrepreneurs to build and sell digital products, including courses, memberships, payments, and e-ticketing.

What you will do

• Own the strategy, product KPIs, and commercial outcomes of several digital-product revenue streams.
• Manage the customer journey from business onboarding and setup through customer purchase, engagement, and retention.
• Use customer research, funnel data, cohort analysis, and market evidence to define priorities and product direction.
• Drive conversion, customer lifetime value, activation, engagement, and retention through product improvements.
• Lead go-to-market activities, including positioning, packaging, launches, adoption, and post-release performance.
• Develop API-first and AI-enabled product experiences through prototypes, live tests, and beta releases.

Requirements

• 5+ years of product management experience with customer-facing B2C, B2B SaaS, or platform products.
• End-to-end ownership of a product from an early version to a measurable result.
• Experience in at least one area such as learning and content, memberships and subscriptions, community and engagement, or live and video products.
• Strong commercial understanding of pricing, packaging, customer revenue models, and product combinations.
• Experience shaping product strategy from market, competitor, and customer evidence and leading cross-functional teams through planning and delivery cycles.
• Experience shipping an unpredictable-output feature such as an LLM, recommender, ranking, or matching system, plus hands-on use of AI for research, analysis, specifications, and prototypes.

Nice to have

• SaaS, creator economy, marketplace, community, or EdTech experience.
• Experience with API-first or platform products.
• Hands-on prototyping with AI tooling.
• Product-led growth experience with self-serve onboarding, conversion, or in-product upsell.
• German language skills.

Culture & Benefits

• 30 paid vacation days.
• €1,500 annual training and development budget.
• Individual coaching and further training.
• Free BVG ticket and employee discounts.
• Pension program with a company match of up to 30% of employee contributions.
• Inclusive culture based on radical collaboration, constructive confrontation, adaptive execution, and collective ambition.

Hiring process

• Discuss one product decision that would be made differently today because the underlying problem has changed.